Jonty Rhodes, the celebrated South African cricketer, has invested in and become the brand ambassador for UpUrFit, an Indian sports and fit...

While in its inaugural edition LLC was a three-team league and it did not sell any franchise, the upcoming edition will have a four team fr...

The newly raised capital will be used to fund the expansion of the company’s metaverse across the cricket landscape for current and emergin...

The Road Safety World Series features cricketers such as Sachin Tendulkar, Brian Lara, Virender Sehwag, Yuvraj Singh, Sanath Jayasuriya, Br...

Gonuts allows fans to get personalised messages from their favourite celebrities. It boasts of a portfolio of over 700 celebrities across c...

Several old and new companies have latched on. Baidyanath Group logged a three-fold jump in sales of chyawanprash as well as honey and gilo...

Steve Robertson, World Surf League Australasia general manager, was there at the Indian Open of Surfing last weekend surveying unchartered ...

Vijay Shekhar Sharma of Paytm on the landmark deal with the BCCI, missed opportunities and why sports is India’s beating heart.