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JAYANTI COLA
Who is Jayanti Chauhan? Meet the daughter of veteran industrialist Ramesh Chauhan who refused to take over BisleriChauhan, born in 1940, has been selling packaged drinking water for over 60 years now.26 Nov, 2022, 08.29 PM IST- Coke to tweak business models to adapt to new normal: T Krishnakumar, president of Coca-Cola India and Southwest Asia“Away from home consumption in channels like travel, restaurants, entertainment and hospitality may take a little longer to come back to no...22 Jun, 2020, 12.37 PM IST
- How regional soft drinks makers are making a mark in a market dominated by MNCsThe name Sosyo is unlikely to ring a bell unless you have been to Gujarat, the home turf of the 93-year-old brand. Manufactured by the Sura...15 Mar, 2020, 10.56 AM IST
- Coca-Cola eyes better connect, to brand in local languagesCoca-Cola India president T Krishnakumar said Bengal is the first state where the entire portfolio and marketing initiatives of Coca-Cola b...05 Mar, 2020, 07.50 AM IST
- Regional drink brands grow at twice the rate of Pepsi, Coca-ColaBovonto, Jayanti Cola, Sosyo, Runner and Kashmira now have the last say in non-alcoholic beverages market.20 Feb, 2020, 02.23 PM IST
- Coke, Pepsi, Bisleri partner to launch plastic waste management entityRepresentatives of PACE said the participating companies will infuse investments upwards of Rs 1,000 crore on mobilising and converging ass...19 Sep, 2019, 08.09 PM IST
- PepsiCo’s slice to also have a fizzy avatarIndustry insiders said the latest PepsiCo move is a response to the increasing threat that cola majors Coca-Cola and PepsiCo face from low-...08 Mar, 2018, 09.33 AM IST
- PepsiCo using regional language labelling to attract local consumersThe US cola and snacks maker is using Hindi, Punjabi, Marathi, Gujarati, Bengali, Tamil, Malayalam and Telugu on Pepsi bottles and cans.08 Sep, 2017, 12.32 PM IST
- Festive season: 6,916 regional brands advertise aggressively in H1 and the number may riseThere was a 7% increase in regional advertisers in 2016. There were 12,027 regional advertisers in 2016 compared with 11,278 in 2015.14 Aug, 2017, 11.20 AM IST
- Desi fizzy drinks add juice to cut lower GST slabOver the years, small regional players, including City Cola, Jayanti Beverages, Campa Cola and Xalta, have managed to wrest away share from...19 Jul, 2017, 11.15 AM IST
- Coca-Cola to launch new range of aerated drinks 35-40% cheaper than Coke or SpriteTargeted at the bottom segment of the market to compete with local brands, the beverages will be among the cheapest for Coca-Cola across ma...10 Jul, 2017, 01.07 AM IST
- Small beverage cos like Fresca Juices, Campa Cola outshine Coke, PepsiSuch is the popularity of Jayanti's Jaljeera, hawked as an digestion drink, that Coke had to re-launch its counterpart Rimzim through its s...08 Apr, 2017, 05.30 PM IST
- Coca-Cola and PepsiCo set up teams to track smaller regional brands that are stealing market shareFor the first time, the cola multinationals are setting up specialised groups to track these B-brands, which are stealing market share from...06 Feb, 2017, 11.41 PM IST
- Bisleri’s Ramesh Chauhan may rope in a professional chief executive to steer the companyChauhan, known for stealing the thunder from cola makers in the 1980s, is finally calling it a day and has mandated consultant EY to help q...29 Sep, 2016, 08.46 AM IST
- Coca-Cola may stop glass bottlesCoca-Cola may stop selling soft drinks in glass bottles as they have become more expensive to produce compared to plastic bottles and cumbe...21 Apr, 2016, 10.54 AM IST
- Ramesh Chauhan plans to comeback with a new range of fizzy drinksChauhan's strategy is simple - take on MNCs such as Coca-Cola and PepsiCo in the Rs 14,000-crore domestic beverage industry.13 Feb, 2016, 12.10 PM IST
- Small local brands with deeper reach & lower price give Pepsi, Coke a run for their fizzThere was a time not long ago when strategic discussions between global and Indian teams of beverages giants Coca-Cola and PepsiCo mostly c...01 Jul, 2015, 04.00 AM IST
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