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JAKE LUSH MCCRUM
IPL teams look beyond the pitch for revenue playIPL franchises are evolving beyond seasonal cricket teams, aiming for year-round engagement through licensing, merchandising, and original ...
IPL 2025: Rajasthan Royals, FanCode expand partnership to offer greater access to players, merchandise and more to fansFanCode and Rajasthan Royals have expanded their partnership to enhance fan engagement through exclusive content and official merchandise. ...
Mirchi, Gaana ink pact with Rajasthan Royals for IPLWith Mirchi's radio network, listeners will enjoy match updates, expert analysis, and interviews with RR players, creating a connection wit...
Football's penalty kick invented by IPL team Rajasthan Royals CEO's family? Claim goes viral, here's the truthThe CEO of Rajasthan Royals, Jake Lush McCrum, confirmed a viral fact. His great, great grandfather, William McCrum, invented the penalty k...
IPL 2024: Rajasthan Royals will solar power 6 homes for every 6 hit in the #PinkPromise match versus RCB dedicated to womenRajasthan Royals empower women by providing solar power during PinkPromise match, unveiling a pink jersey, donating ticket sales to foundat...
Rajasthan Royals extends its deal with LuminousRajasthan Royals has extended its title sponsorship deal with Luminous Power Technologies for another two years, with the brand's logo feat...
India's money-spinning IPL razzmatazz is back home with rivalries and more businessIPL will be played in India after three years where spectators are allowed as well, who were a big miss in recent Covid-stricken years. The...
Rajasthan Royals aims to triple its revenue streams: CEO Jake Lush McCrumMcCrum said the franchise had already boosted those streams and hoped for further growth, citing recent deals with companies such as Lumino...
Professional sports can be stressful: Mental health advocates discuss importance of open communication, bio-secure bubbleAthletes like Mirza, Kohli & Chand have earlier shared the stress professional sport brings.
Fan engagement, shopping during the match: How the fast-paced IPL keeps consumers hookedIt’s now boom time for brands who are cashing in on cricket fever.
Tech Mahindra and Rajasthan Royals partner to build on fan loyalty and monetisationThe collaboration aims to derive three times the value from a loyal fanbase using Tech Mahindra’s digital platform powered by next-generati...
Indian Premier League: Rajasthan Royals to launch cricket academy in UAE on October 12Rajasthan Royals on Tuesday announced that the franchise would be launching its UAE-based academy on October 12 this year. Girls and boys a...
With the Indian Premier League kicking off, brands queue up to sponsor teams' coffee, hygieneWhile the big ticket on-air deals have been inked by broadcaster Star Sports and digital streaming partner Disney Hotstar, brands are picki...
Shane Warne to mentor Rajasthan Royals' youngstersLegendary spinner Shane Warne has been appointed mentor of Rajasthan Royals ahead of the 2020 IPL besides his existing role as the team's b...
Rajasthan Royals signs TV9 Network as principal sponsorTV9 Bharatvarsh will replace EXPO 2020 Dubai as Rajasthan Royals’ front of jersey brand after the event was postponed to 2021 owing to the ...