The Nose Job: How India is recreating the world’s most expensive perfumesA clutch of Indian companies are bottling affordable recreations of global luxury fragrances—from Tom Ford Ombre Leather to Coco Mademoisel...
06 Jul, 2025, 09.28 AM IST
After Mahakumbh's Monalisa, this pretty 'Chai Wali' from Nepal goes viralFollowing Monalisa Bhonsle's Bollywood entry after her viral fame, another tea seller from Nepal is gaining attention for her beauty. A vid...
03 Jul, 2025, 07.15 AM IST
Tees that talk: Homegrown brands add masala to messagewearSlogan tees have evolved into wearable expressions of individuality and micro-activism, reflecting our digital personas. From political sta...
11 May, 2025, 01.15 AM IST
Dummy’s guide to vintage shopping: In the world of fashion, old is new againIn Delhi’s Nizamuddin West, Javed Khan specializes in repairing and selling vintage watches. Vintage shopping is gaining popularity as it e...
22 Mar, 2025, 11.38 PM IST
Indian shapewear brands clamour to tighten your waist and cinch you, inch by inchSara Blakely’s Spanx and Kim Kardashian’s Skims have popularized shapewear, with the market booming in India. New brands like ButtChique an...
15 Mar, 2025, 11.00 PM IST
“EORS is going to be a game changer”: Uptownie’s Co-Founder Shivani Agarwal on the fashion brand’s partnership with MyntraMyntra, a popular e-commerce platform, offers a vast selection of women's western wear, including trendy tops. Uptownie, a well-loved brand...
05 Jun, 2024, 12.42 PM IST
Myntra is bolstering strategic international brand partnerships to elevate consumer experienceMyntra's success in attracting international brands is fueled by understanding India's market dynamics. By merging global brands' strengths...
28 Mar, 2024, 05.13 PM IST
Crusade cosplay outfits, colourful hijabs make a fashion statement at Qatar World CupQatar locals' reactions to soccer fans' fashion choices ranges from amusement to outrage.
05 Dec, 2022, 10.01 AM IST
How the lockdown has changed the way people window-shop, love, work, smoke and playThe lockdown has brought a lot of cheer to the world of gamers.
17 May, 2020, 10.25 AM IST
Jeff Bezos's India wardrobe packed with Nehru jackets, kurtas; dinner menu had chicken kebabs & ladoosOn his first day in India, Bezos visited Rajghat and paid his tribute to Mahatma Gandhi.
17 Jan, 2020, 08.34 AM IST
How Instagram changed the way we shopInstagram has altered the look and nature of products people buy and the physical spaces where they shop.
28 Dec, 2019, 06.22 AM IST
Soha Ali Khan's home is a perfect mix of Art Deco and luxuryWith a baby in the house along with two lovely dogs, the functionality of the house looks great. The art deco accents gives the house a roy...
20 Dec, 2019, 03.33 PM IST
How Instagram shopping is transforming small and medium businesses in IndiaMerkle says there’s been a 114% increase in web referrals through IG between Q1 2018 & Q1 2019.
19 Aug, 2019, 10.13 AM IST
On Instagram, in India, it’s sex for saleThe photo-sharing app may have the best of influencers, but is fast becoming a safe and popular haven for sexual solicitation in India.
16 Feb, 2019, 03.56 PM IST
Future web tycoons turn to Instagram for retail master classMaximizing Instagram’s already huge presence is a good thing for Facebook.
03 Jul, 2018, 12.42 PM IST
Classic white sneakers are back in vogueClassic white sneakers are back, with their cachet and business booming in India on the strength of renewed love for retro.
08 May, 2018, 06.49 PM IST
Ecommerce is passé. Moonshot ideas will grab attention of startups in 2017Moonshot ideas will grab the eyeballs - unique fintech models, an open source programming language, media and traditional businesses with a...
20 Jan, 2017, 01.04 AM IST