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INSHORTS INDIA ADVERTISING AND SERVICES
June services growth hits 17-month low as client interest fadesIndia's services sector growth slowed significantly in June, hitting a 17-month low as domestic demand weakened. New business expansion als...- Late kick-offs drag FIFA World Cup 2026 TV ad volumes down 14% in IndiaThe FIFA World Cup 2026 saw a significant drop in linear TV advertising in India, with unfavorable match timings and a paywall on ZEE5 impa...
- Fake Canadian admission scam exposed: Study abroad dream turns fraud as Chandigarh panel orders ₹12.35 lakh refund to studentA Chandigarh consumer commission has ordered a visa consultancy and its former employee to refund ₹12.35 lakh with interest to a young woma...
- Broadcasters in a fix as weekly rating suspension disrupts Rs 40,000 crore ad marketIndia's ₹40,000 crore TV advertising market faces disruption as weekly ratings are suspended. Advertisers must now rely on historical data,...
- How protective is a username shield?WhatsApp's proposed usernames are seen as a weak privacy enhancement, potentially aiding bad actors and clashing with Indian law enforcemen...
- Influencer boom masks growing ad fatigue as brands chase clicks over brand-building: KantarIndian marketers might be overestimating influencer impact, as a Kantar report reveals Gen Z fatigue with sponsored and AI ads. While creat...
- Zepto’s ops structure sparks regulatory fear ahead of IPOUnlike Blinkit's inventory-led model or Swiggy-owned Instamart's marketplace structure, Zepto combines wholesale operations with a marketpl...
- Foreign Secretary Vikram Misri gets one-year extensionForeign Secretary Vikram Misri gets one-year extension, says government order.
- CCI clears RCB's $1.78-billion buyout by Aditya Birla Group, ToI consortiumThe Competition Commission of India has greenlit a massive $1.78 billion deal, allowing a consortium led by Aditya Birla Group and The Time...
- Meta building cloud business to sell excess AI capacity, Bloomberg News reportsMeta Platforms is reportedly exploring a move into the cloud computing business, aiming to lease out its surplus AI computing power. This s...
- Worries arise over gaming of WhatsApp usernamesThe feature, expected to roll out later this year, will allow users to connect using usernames instead of sharing their phone numbers. Whil...
- IAMAI names JioStar Sports CEO Ishan Chatterjee to succeed Kiran Mani as DEC chiefIshan Chatterjee, CEO of JioStar Sports, now heads IAMAI's Digital Entertainment Committee, succeeding Kiran Mani. Chatterjee highlighted I...
- For sale on Facebook: monkeys, rhino horn and dead pangolinsThe ghostly white creature curled up on a weighing scale is almost unrecognisable in the Facebook post offering it for sale. Some of the co...
- Brands flock to India’s England tour as marquee bilateral cricket holds ad appealCricket's enduring appeal is driving significant advertiser interest for India's tour of England, despite a generally cautious market. Broa...
- FM radio: Tuned out of news, tuned into crisis, seeks reformsIndia's FM radio industry faces a crisis, with companies surrendering licenses due to government restrictions and competition from digital ...
- Trump threatens 100% tariff on nations taxing US tech giants, warns trade deals won't matterUS President Donald Trump has issued a stern warning, threatening a hefty 100% tariff on all goods from nations implementing digital servic...
- All you need to know about Meta’s Instagram, Whatsapp and Facebook subscription plans in IndiaMeta has launched paid subscription plans for WhatsApp, Instagram, and Facebook in India, offering customisation and convenience features f...
- Optimised to death, remembered by noneWhen brands go after metrics and impressions, what is forgotten is getting into the minds of customers.
- Sebi weighs allowing celebrity endorsements for market entitiesSEBI is proposing a significant overhaul of advertising rules for financial entities, aiming for a unified framework. The changes would all...
- Sebi proposes common advertising code for brokers, mutual funds, may allow celebrity endorsementsSebi has proposed a common advertising code for brokers, mutual funds, investment advisers and other regulated entities, aiming to simplify...
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