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INDIAN CRICKET SPONSORSHIP
BCCI signs Rs 130 crore-plus deals with Campa, SBI Life, ChatGPT for India home cricketThe BCCI on Tuesday announced Campa, SBI Life and ChatGPT as associate partners for India’s home cricket season under deals worth more than...- BCCI ropes in Campa Cola, ChatGPT and SBI Life as associate partners for Team India matches till 2028The BCCI has appointed Campa Cola, ChatGPT and SBI Life as associate partners for 35 bilateral matches in India through March 2028. Campa C...
- India grapples with 'endemic' age-fraud menace in sportsIndia faces significant age fraud issues across various sports disciplines. Hundreds of wrestlers were disqualified from under-17 champions...
- JSW Sports enters international sports IP market with Hong Kong Sixes partnershipJSW Sports has entered the international sports market by partnering with Hong Kong Sixes. This partnership will manage commercial and mark...
- Dream11 completes pivot, no longer a gaming appDream11 has shifted to a global sports engagement platform, discontinuing all prizes. This move follows India's 2025 Online Gaming Act bann...
- Save Women’s HIL: India’s World Cup stars make emotional appeal to protect hockey leagueIn a passionate plea, Indian women's hockey players are advocating for the continuation of the Women's Hockey India League, which has playe...
- Apollo Tyres shares jump over 6% after UBS upgrades stock to Buy from Neutral. Here’s whyApollo Tyres shares surged after UBS upgraded the stock to Buy and raised its target price to Rs 590. The brokerage sees earnings recovery ...
- Byju’s resolution professional seeks 90-day extension to resolve insolvencyShailendra Ajmera, the resolution professional from consultancy EY, told the Bengaluru bench of the National Company Law Tribunal on Tuesda...
- ICC CEO Sanjog Gupta calls for end to random bilateral scheduling, Test-ODI revampIn light of the growing popularity of T20 leagues, the International Cricket Council seeks to redefine traditional cricket formats. ICC CEO...
- Savitha Shri's father left his job in Singapore to support her chess journey, pawned family jewellery; now she replaces Grandmaster Harika in India's 2026 Chess Olympiad women's teamNineteen-year-old Savitha Shri joins India's Chess Olympiad team for the upcoming event. Her journey began by observing her elder brother p...
- RCB wins valuation crown! Royal Challengers Bengaluru 1st $300 mn cricket team as IPL business value crosses $20 bnRoyal Challengers Bengaluru has surpassed a $300 million brand value milestone. The Indian Premier League's overall business valuation clim...
- Byju’s RP moves NCLT against Google in fresh data-access disputeResolution professional Shailendra Ajmera, who’s backed by EY, has filed an application under Section 60 (5) of the Insolvency and Bankrupt...
- Record dealmaking run shows Asia's growing appetite for sports assetsAsian families and fund managers are investing directly in sports assets. This trend fuels record dealmaking in the Asia-Pacific region. We...
- There have been several ups and down in last four months: Indian batting prodigy Vaibhav SooryavanshiIndian cricketer Vaibhav Sooryavanshi feels confident for the upcoming T20I series. He acknowledges recent challenges but remains focused o...
- Beyond the IPL lies almost every state's hunt for its own cricket gold mineRegional T20 leagues are developing into a new cricket economy beneath the IPL. These competitions aim to produce future IPL stars and beco...
- Flash Sports appoints former BCCI CEO Rahul Johri to its boardFlash Sports & Media Holdings has appointed Rahul Johri to its Board of Directors. Johri previously served as the Chief Executive Officer o...
- In football-mad Kolkata, one lane becomes World Cup centralKolkata's Beniatola area has transformed a humble lane into 'FIFA Gully', a vibrant testament to the city's deep-rooted football passion. G...
- Anand Mahindra’s Monday motivation is India’s growing competitiveness in sports beyond cricketIndia's sporting narrative is expanding beyond cricket, with athletes achieving historic milestones in diverse disciplines. A recent gold m...
- Chinese firms main sponsors for all big cricketing events & even Team India nowBe it the title sponsorship of the IPL, or the most premium and oldest sponsorship rights of the Indian cricket team, the Chinese have inva...
- Sports sponsorship in India up by 12 per cent last yearAccording to a report sports sponsorship grew by 12.3% last year to Rs. 51,854 mn in the country and even as cricket continues to be the bi...
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