OnePlus expands beyond Nord with new N Series as competition intensifies in India's mid-premium smartphone marketOnePlus is launching its new N Series in India, targeting younger consumers and first-time buyers in the ₹18,000-₹25,000 price bracket. The...
15 Jun, 2026, 03.45 PM IST
Electronics makers face component shortages as Gulf shipping crisis hits productionIndian electronics manufacturers are currently grappling with a critical shortage of essential components like microprocessors and batterie...
15 Jun, 2026, 06.00 AM IST
Inside Samsung's strategy to own every tier of the Smart appliance marketSamsung's new Bespoke AI refrigerator range targets India's growing premium appliance market with a three-tiered strategy. From practical D...
12 Jun, 2026, 01.34 PM IST
A home that washes, cools and thinks for you: Inside LG's 'Zero Labor Home' vision for IndiaLG Electronics is building a future home powered by artificial intelligence. Intelligent appliances, connected platforms, and robots will w...
11 Jun, 2026, 11.25 AM IST
Contactless card payments on the rise as Indian shoppers swipe less, tap moreIndian shoppers are increasingly opting for contactless 'tap-and-pay' card transactions, with estimates suggesting they now account for up ...
11 Jun, 2026, 06.00 AM IST
Chinese production continues despite tech transfer curbsChinese electronics companies are pushing ahead with their India expansion. Brands like Hisense, Haier, and Oppo are increasing local manuf...
10 Jun, 2026, 09.05 AM IST
Why Amazon has struggled to crack IndiaAmazon's India strategy is changing: under new leadership, the company is focusing on profitability over rapid growth. This shift comes as ...
04 Jun, 2026, 09.30 AM IST
Snapchat’s India advertiser base jumps 10-fold in just two years: Pulkit TrivediSnapchat has significantly expanded its advertiser base in India tenfold over the past two years, with a threefold increase in recurring ad...
04 Jun, 2026, 12.00 AM IST
Premiumisation, digital push, and India’s consumption story: Inside HUL’s growth blueprintHindustan Unilever Ltd remains optimistic about India's future growth. The company is focusing on increasing consumption, premium products,...
03 Jun, 2026, 11.55 AM IST
OPPO partners with Instagram to back India's growing creator economyOPPO is partnering with Instagram to empower India's booming creator economy, launching the Oppo Lumo image program. This initiative offers...
02 Jun, 2026, 04.11 PM IST
India has 500 million gamers. Advertisers are still figuring out how to reach themIndia boasts a huge gaming audience of 517 million players. This market is growing fast, projected to reach nearly $4 billion by 2029. Conn...
01 Jun, 2026, 11.27 AM IST
Anthropic approaches $1T valuation; Google ads face heatAnthropic neared a trillion-dollar valuation following fresh funding. This and more in today's ETtech Top 5.
29 May, 2026, 07.55 PM IST
Rising prices may hit festive smartphone demand, dent annual sales by up to 30%: ReportSmartphone prices are rising in India. This could cause many buyers to delay purchases or buy used phones. Annual sales might drop signific...
29 May, 2026, 06.49 PM IST
Rising prices may hit 54 pc of festive smartphone demand, denting annual sales by up to 30 pcIndian consumers may delay buying new smartphones or opt for used devices if prices continue rising. This trend could significantly impact ...
29 May, 2026, 03.52 PM IST
Xiaomi brings in South Asia head to revive Indian operationsChinese smartphone maker Xiaomi is bringing in Alexander Tang to head its India business as it looks to revive falling market share and imp...
29 May, 2026, 08.52 AM IST
FirstCry, Slice’s FY26 numbers; Nilekani’s Fundamentum eyes deeptech pushFirstCry parent cut its losses in the March quarter on tightened costs. This and more in today's ETtech Top 5.
26 May, 2026, 08.00 PM IST
Competition heats up in India’s smartphone manufacturing sector as PLI winds downIndia's Android smartphone manufacturing is heating up. As a key government scheme concludes, companies are competing fiercely on price. Br...
26 May, 2026, 12.17 AM IST