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INDIA GAMING AUDIENCE
Tencent partners with Cyberlite India to support research programme on gaming career"We are pleased to support Cyberlite India in leading this research. Local perspectives are important for understanding how information abo...- Manu Bhaker to contest elections for ISSF Athletes Committee for 2026-2030 termManu Bhaker, a celebrated Indian shooter, has been nominated for the ISSF Athletes Committee. Her vision includes enhancing athlete represe...
- No IIT, no NIT: Mahesh Babu invests in Mumbai gaming company. Who are co-founders Jeet Chandan and Vidhit Mehta?Mahesh Babu has joined Mumbai-based Shotgun Games as a strategic investor. Founded by Jeet Chandan and Vidhit Mehta, the studio is developi...
- Krafton steps up India bets to build next global gaming franchise beyond PUBGKrafton Inc. is actively investing in India's gaming industry to fuel its growth and develop new titles. The company aims to expand beyond ...
- Mahesh Babu picks up stake in gaming startup Shortgun GamesThe startup, founded by Jeet Chandan and Vidhit Mehta, is developing its flagship title, Project Takedown, a 10-15-hour action-adventure ga...
- What are Indians watching on OTT? Netflix, Prime Video, JioHotstar, Zee 5, SonyLIV reveal the shows, languages and formats winning viewersIndia’s OTT audience continued to grow in 2026, with viewers watching content in different languages and exploring new genres and formats. ...
- The experience of the Shanti Rasa or Bhaav key reason behind Hanuman Ansh’s success: Producer Namrata G SinghThe film Hanuman Ansh has grossed nearly Rs340 crore at the box office, which is unprecedented for its modest budget. Producer Namrata G Si...
- DP World PGTI, Essar Foundation launch Shri Shashi Ruia Memorial Golf ChampionshipDP World PGTI and Essar Foundation have launched the Shri Shashi Ruia Memorial Golf Championship, an annual tournament to honour the late E...
- ‘Brands need to be loved by humans and read by agents’: BCG’s Lauren Wiener on AI’s impact on marketingThe growing influence of AI and LLMs on purchase decisions is significant across various consumer touchpoints. Brands are now required to o...
- India’s Gen Z: In world's largest democracy, an electoral wildcardIndia’s Gen Z population is sizeable, but its electoral influence will depend on voter eligibility, registration, turnout and constituency-...
- ‘Z’ sharpens its content strategy with a strong slate of non-fiction offerings across languagesZee Entertainment Enterprises Ltd. is set to enhance its non-fiction programming strategy significantly. The company aims to broaden its in...
- Music comes home: Inside India’s growing market for intimate music gigsWith the formation of Upstairs With Us, Sukanya Banerjee and Tejas Jaishankar aim to bring classical musicians into the comfort of people's...
- Five hours a week of posting earned more than her 9-to-5: Meet Sundas Khalid of Seattle, she posted career wins on Instagram while at Amazon. In 2024 the side hustle earned $302,000Sundas Khalid spent years building her career in Big Tech, moving from a $77,000 starting salary at Amazon to earning $292,000 a year at Go...
- India must leverage AI, cultural soft power to shape global media industry: Rajan NavaniIndia has the potential to leverage its cultural heritage and creative capabilities for economic growth in various sectors. Rajan Navani em...
- BGMI Air Krafton pre-registrations cross 10 million in India; Check how to register, launch date and open beta detailsKrafton India has officially rebranded BGMI Lite to BGMI Air, driven by an impressive surge in pre-registrations, which exceeded 10 million...
- New OTT releases of the week (October 12 - October 18): 9 new movies and shows on Netflix, Prime Video, JioHotstar and moreThe week's OTT lineup covers several genres, from political intrigue and dark comedy to celebrity conversations and reality competitions. F...
- HP OmniPad 12 review: A tablet that tries to do everything, but does it stand out?HP has launched the OmniPad 12, an ideal choice for students and professionals alike, offering a detachable keyboard and a sleek, clean And...
- 'Investors must have a long-term view to unlock India's sports market potential': JioStar VC Uday ShankarUday Shankar highlights that India's sports industry presents substantial long-term investment opportunities, particularly in cricket and o...
- Sony Marathi ropes in 13 brand partners for 'Kon Honar Crorepati' hosted by Madhuri DixitSony Marathi has onboarded 13 brand partners for the upcoming season of Kon Honar Crorepati, hosted by Madhuri Dixit. The show is set to pr...
- Beyond cricket! Investors game for sports’ next big betInvestors in India's sports industry are diversifying their focus beyond cricket to include women's sports and emerging leagues. Companies ...
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