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Advertisers bet on movie stars to stand out in IPL 2026 seasonCelebrity ads surged 34% during IPL 19, making up 61% of total ad volumes. This happened even as fewer advertisers participated. IPL remain...
F1's interest in India return growing: CEO Stefano DomenicaliFormula 1 is focusing on India as a key market. The sport's chief executive sees potential for a return to India. Adani Group is actively w...
Lionel Messi Net Worth: How the Argentina legend amassed his fortune as he reaches 200 international appearancesLionel Messi achieved his 200th international appearance for Argentina, joining Cristiano Ronaldo and Bader Al-Mutawa as one of football's ...
Live sports score big, keep fans glued across big & small screensIndia's sports viewership is rapidly shifting to multiple platforms. Major events like the FIFA World Cup and IPL are drawing huge crowds o...
Ashok Sharma replaces injured Yudhvir Singh in India A squad for tri-seriesPacer Ashok Sharma joins the India A squad for the ongoing tri-series in Sri Lanka. He replaces Yudhvir Singh who suffered a shoulder injur...
JioStar says IPL 2026 crossed 1.2 billion viewers, final most watched everIPL 2026 set a new viewership record, reaching over 1.2 billion people across TV and digital platforms. The tournament recorded 870 billion...
IPL 2026 becomes most-watched season ever, reaching over 1.2 billion viewersThe 2026 Indian Premier League set a new viewership record. Over 1.2 billion people watched the tournament across television and digital pl...
IPL: Foreign players auctioned, paid, then unavailable? BCCI has a message for teamsThe BCCI will not mediate player availability for the IPL, leaving it to franchises and players. Concerns over overseas stars pulling out d...
Zee puts FIFA World Cup behind paywall to grow subscriber baseZEE5 is offering dedicated FIFA World Cup subscription packs. Viewers will buy these packs directly. This strategy aims to boost ZEE5 subsc...
RCB and Nothing spark buzz over possible Royal Challengers Bengaluru-themed smartphone launch in IndiaRoyal Challengers Bengaluru and its sponsor Nothing have shared a joint image online. This has led to fan speculation about a possible Roya...
Hardik Pandya ruled out of Afghanistan ODIs due to injury: SourcesHardik Pandya will miss the upcoming ODI series against Afghanistan due to an injury. He was declared fit earlier but experienced issues af...
'This place is home': Virat Kohli reflects on RCB's back-to-back IPL triumphs in emotional postCricket giant Virat Kohli took to X to share his triumph after the Royal Challengers Bengaluru clinched their second IPL title in a row, be...
IPL: RCB played in all matches that had over 400 million viewersRoyal Challengers Bengaluru's brand profile has strengthened after winning its maiden IPL title in 2025 and defending it in 2026. A recent ...
Suryakumar Yadav is too good a player to be dropped, hope he's rested: MSK PrasadSuryakumar Yadav's removal from India's T20I squad has surprised former chief selector MSK Prasad. He believes Yadav, like Jasprit Bumrah a...
Inside Lalit Modi’s lavish London house: A look at the IPL founder’s 5-storey mansionLalit Modi, the architect of the Indian Premier League, has transformed cricket's economics and entertainment value. He resides in a lavish...
Shah Rukh Khan nearly said no to IPL: Lalit Modi reveals the Jaipur story behind KKR’s birthLalit Modi shares how Bollywood star Shah Rukh Khan was initially hesitant to buy the Kolkata Knight Riders. Khan, a football fan, doubted ...
IPL 2026 winner prize money: How much champions, runners-up, Orange Cap and Purple Cap winners will earn; prize money over the yearsIPL 2026 winner prize money: Royal Challengers Bangalore and Gujarat Titans are set to clash in the IPL 2026 final, with the winner securin...