Cricket's enduring appeal is driving significant advertiser interest for India's tour of England, despite a generally cautious market. Broa...

Viral AI-generated footage falsely suggested adult film stars Johnny Sins and Commatozze would appear on India's Got Latent Season 2. The s...

Rajasthan Royals' head coach Kumar Sangakkara believes 15-year-old Vaibhav Sooryavanshi is unfazed by fame and possesses the mental fortitu...

IND vs IRE 1st T20I Playing 11 Today Match Prediction: Team India embarks on a new T20I era with Shreyas Iyer at the helm, succeeding Surya...

RPG Group Chairman Harsh Goenka's viral social media post comparing cricketer Rishabh Pant's IPL earnings drop to a CEO's salary sparked de...

India faces a selection dilemma as teenage sensation Vaibhav Sooryavanshi eyes a debut against Ireland. The team management must decide whe...

Cricket prodigy Vaibhav Sooryavanshi, a 15-year-old sensation, is set to make history as India's youngest senior men's player. After a stel...

Top women's tennis stars are facing varied fortunes heading into Wimbledon. Defending champion Iga Swiatek is working on technical changes ...

In a blockbuster IPL trade, Rishabh Pant is returning to Delhi Capitals after being acquired by Lucknow Super Giants for a record INR 27 cr...

Royal Challengers Bengaluru CEO Rajesh Menon is confident Virat Kohli will play for the franchise for at least three to four more years, em...

Rishabh Pant is reportedly set to return to Delhi Capitals for the 2027 IPL, taking a significant Rs 12 crore pay cut. Sources confirm the ...

Live sports remains a powerful audience magnet, reaching over a billion viewers during the IPL. JioStar is using this scale to expand acros...

Celebrity ads surged 34% during IPL 19, making up 61% of total ad volumes. This happened even as fewer advertisers participated. IPL remain...

Fast bowler Prince Yadav has earned his maiden international cap for India. This debut comes after a significant setback in 2019 when he re...

India's sports viewership is rapidly shifting to multiple platforms. Major events like the FIFA World Cup and IPL are drawing huge crowds o...

IPL 2026 set a new viewership record, reaching over 1.2 billion people across TV and digital platforms. The tournament recorded 870 billion...

The 2026 Indian Premier League set a new viewership record. Over 1.2 billion people watched the tournament across television and digital pl...