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How brands are going for quirky names to stand outIn 2010, Singhal and his wife were toying with the idea of some names when just as a joke, he recalled they would often use this in school ...- Moral issues: Despite 100% growth in sex wellness portal space, startups finding hard to raise fundsExperts believe that a notion of cultural taboo along with legal concerns come in the way of adult products portals such as Thatspersonal. ...
- Sex toys for women find more acceptance in Indian societyThe sex narrative in India is fast undergoing a shift as more women are having their say in an estimated Rs 2,500 crore sexual wellness pro...
- Startups like ImBesharam, ThatsPersonal go into war zone to capture a share of Rs 2,500-crore adult toys marketThe lipstick and the mascara are disguised vibrators and the hairbrush is actually a massager. Most products are priced at Rs 2,500-4,000.
- Women drive sexual care product salesWomen like Sonia, an IT entrepreneur from Bangalore, are willing to splurge a lot, even more than men, on sexual-wellness products, spendin...
- Sunny Leone's ex-porn star status opens up edgy brand endorsement chances for the Bollywood actressOnce you hear her out, you would wonder whether it’s a former porn star — adult entertainer if you will — or a marketing guru doing the tal...
- Sex toys in India! Story of a bold and budding industry'This trend as inevitable. All this you observe now have been merely waiting to burst out of the closet and come into the open. The main tr...
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