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HARPIC BRAND
Reckitt posts double-digit growth in India business for Q1Reckitt's India operations achieved double-digit growth in the first quarter of 2026. Key brands such as Dettol and Durex performed strongl...- From first paycheck invested in Reliance Industries shares to toilet cleaner ads. How Shahid Kapoor co-star bought a Mumbai houseVishal Malhotra, famed for Ishq Vishk, faced typecasting and a career setback after seeking diverse roles. Undeterred, he embraced opportun...
- Harpic ropes in Shah Rukh Khan as brand ambassador aiming to reach more Indian homesShah Rukh Khan: Harpic has announced Shah Rukh Khan as its new brand ambassador in India. The company aims to reach more Indian homes with ...
- HUL's toilet cleaner brand Domex takes potshot on Reckitt's HarpicHUL said toilet cleaners are not a category where consumers spend enough time while buying and the effort is to raise the level of consciou...
- Maker of Dettol, Lizol & Harpic sees immense growth in India with or without CovidRB’s record sales growth in India was due to galloping demand for hygiene products, led by Dettol, Lizol and Harpic disinfectants with glob...
- Reckitt Benckiser releases 'water saving anthem’ with AR Rahman, Prasoon JoshiAnnouncing the launch of the anthem, RB global chief executive Laxman Narasimhan called on consumers worldwide to be “ambassadors” of water...
- Reckitt Benckiser’s Harpic adds record consumers in India; says biz operating well in a complex environment“The strength of some of our brands in India and the ability for them to navigate what is a complex operational environment is something we...
- RB's toilet cleaning brand Harpic reaches 2 cr households, Durex gains market shareBesides, the company has also seen an increase in sales of its sexual wellbeing brand, Durex, during the July-September quarter in emerging...
- Potential for growth in ecommerce, pharmacy: Reckitt Benckiser global CEORB global chief executive Laxman Narasimhan said, “We have created a clear roadmap of growth for each space that leads up to a company that...
- Swachh Bharat, GST playing key role in Reckitt’s earnings: CEO Rakesh KapoorRB has been aggressively leveraging the government’s Swachh Bharat programme to push its brands, including rolling out low-priced smaller p...
- Reckitt Benckiser retains Media Agency InitiativeInitiative will continue to handle media planning and buying duties, including digital, for all brands under RB, including recently acquire...
- Delhi High Court stops Ad ‘disparaging’ Reckitt’s Harpic brandReckitt has been leveraging its sanitation brands Dettol and Harpic aggressively under its ‘Dettol Harpic Banega Swachh India’ campaign. Bo...
- RB to enter into new product segments through existing brands"We are yet to finalise the pricing of these products..We will launch them by end of this year," Kapoor said.
- Reckitt Benckiser plans experts council for ‘Banega Swachh’ campaign: OfficialThe firm is hopeful of launching a series of bottom-of-pyramid products in the hand-wash and hygiene space, to coincide with its cleanlines...
- Companies like Reckitt Benckiser, Hindustan Unilever, Dabur and others to gain from 'Swachh Bharat' campaignCompanies such as Dabur and top retailer Future Group plan to leverage the 'Clean India' drive by launching their own cleanliness campaigns.
- HUL plans to fill Reckitt slots in modern retail outletsIndia's largest consumer products company plans to flood modern retail shelves with its brands Lifebuoy and Domex that take on Reckitt Benc...
- Reckitt threatens to cut retailers' marginReckitt Benckiser has written to Reliance Fresh, Reliance Super & More; May cut margins by 15% to offset rising input costs.
- Reckitt Benckiser operating under cost pressures: CMDChander Mohan Sethi, CMD (India), Reckitt Benckiser, in an interview with ET said that the company is operating under huge cost pressures.
- Reckitt hopes to rake in top dollars from IndiaBart Becht may get into trouble with his wife again, but did you know that the global chief of Reckitt Benckiser - maker of Dettol and Harp...
- Cavincare rejigs ad, gets relief in war with ReckittThe legal wrangle between FMCG majors Reckitt Benckiser and CavinKare has ended up with the Chennai-based company getting a favourable verd...
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