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HAREESH TIBREWALA
Amazon, Flipkart generate Rs 8,705 crore ad revenue in FY23In FY23, Amazon Seller Services, the marketplace arm of Amazon, recorded 29% growth in ad revenue at Rs 5,380 crore, according to the RoC f...- Advertiser body launches media charter to promote transparent practices in advertisingAccording to the association, the model media agency agreement template was established to establish clear and exact agreements between adv...
- Media charter: Advertisers' body pushes for fair practicesTo prioritise privacy and consumer protection, the charter also establishes guidelines for the responsible collection and usage of consumer...
- Tech giants mop up Rs 50,000 crore in India ad revenue in FY22High digital engagement rates forcing Indian advertisers to follow the users to online platforms
- JWT acquires controlling stakes in Social WavelenghthHarris says, "We continue to develop our skills and capabilities for clients and therefore always in search of newer areas of expertise.
- HUL uses Michael Vaughan's Vaseline-gate for its new Vaseline advertisementWhile Emami was quick to encash Munni's Zandu Balm song to the hilt, it's the turn of HUL now to make the most of Vaughan's vaseline commen...
- E-commerce takes double tax blowThe online retail industry is on a roll. But unlike their counterparts in the physical world, online retailers are facing pressure from reg...
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