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WPP replaces GroupM with AI-powered WPP MediaWPP has launched WPP Media, replacing GroupM, to provide integrated, AI-driven solutions for marketers. Managing over $60 billion in media ...- IPL extravaganza: Consumer goods cos readying pitch for mega summer splashConsumer companies in FMCG and automobile sectors are gearing up to leverage the Indian Premier League (IPL) to introduce new products and ...
- Indian advertisers in a fix over budget for ICC T20 World Cup"The IPL is well-established and timed to perfection to Indian summers and the start of the financial year. ICC World Cup is trying to play...
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