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GROUPM ADVERTISING FORECAST
'Ad market in India may grow 7% to touch ₹1.6 l cr in 2025'India's advertising market is projected to grow by 7% in 2025, reaching ₹1,64,137 crore, according to GroupM's forecast. Digital ad spend i...- Indian ad market to expand 7% to Rs 1,64,137 crore in 2025: GroupMIndia's advertising market is expected to grow by 7% in 2025, reaching Rs 1,64,137 crore. Digital ad spend will lead this growth, projected...
- Ad revenue to grow at 10.2% to Rs 1.55 lakh crore in 2024: GroupMGroupM anticipates a 10.2% growth in Indian advertising revenue for 2024, totaling ₹1,55,386 crore. This projection reflects a slight decre...
- Lok Sabha Polls: Political parties set to spend Rs 1,500-2,000 crore on adsPolitical parties are gearing up to spend between ₹1,500-2,000 crore on advertisements across traditional and digital media platforms for t...
- ‘Brands will continue to boost ad spend on ecomm platforms’Brands in India are expected to increase their advertising spending on ecommerce platforms such as Amazon and Flipkart, according to Samant...
- Google bets on strong ad revenue growth in IndiaIndia revenues to zoom due to low ad-to-GDP ratio: Sanjay Gupta
- India advertising market may surge to $12.6 billion in 2023: DentsuThe '2023 Global Ad Spend Forecasts' report said the Indian ad market is forecast to grow 18.1% in 2022, driven by its strong 39.4% perform...
- India expected to pip Brazil as eighth largest ad market: GroupMIn 'This Year, Next Year 2022', GroupM has ranked India as the ninth-largest advertising market globally. The report was released earlier t...
- Ad spends in India set to zoom past ₹1 lakh crore mark in 2022The report also suggests that India will be the fastest growing market among the top 10 markets globally. It is ranked at number 9 globally...
- Indian ad industry to see more than 20% growth in 2021: GroupM ForecastIndian advertising industry is expected to see more than 20% growth in the calendar year 2021, according to GroupM's mid-year forecast.
- Indian print ad spends to rise 23% this year, digital media to see 28% surge: ReportIndian advertising spends recorded a 21.5 per cent drop in terms of value in 2020 due to the pandemic, but total ad expenditure (adex) is e...
- India remains fastest growing ad market in the world with AdEx growth estimate of 14% in 2019: GroupMAs per the latest ad forecast report, total ad spends in India is estimated to grow at a rate of 14.3%, when globally, the growth is expect...
- Advertising spend to grow by 14% to Rs 80,678 crore this yearThe special events-election and sports-together are likely to contribute 3 percentage increase this year, with their spends divided equally.
- Ad spend here can return to 12-15% growth: Kelly Clark, Global CEO, GroupM"India is our fastest growing large market globally. I’m delighted with the operations, top to bottom and side to side," said Kelly Clark, ...
- Advertising expenditure growth pace to hit 3-year low: GroupMGroupM follows an acknowledgement by global CEOs and expects 2017 advertising expenditure to swell at a slow 10% as the impact of demonetis...
- India will be fastest growing advertising market in 2016, says Maxus CEO Lindsay PattisonLindsay Pattison said that India will be the fastest growing advertising market this calendar with total ad spend rising 15%.
- Why e-commerce firms like Amazon, Flipkart advertise offlineE-commerce firms are splurging big time on promoting their festival sales across media and a significant chunk of that money seems to be go...
- GroupM in talks to buy Foxymoron for Rs 180 croreIf successful, this will be the latest buyout transaction in the nascent but fast-growing Indian digital, social media and marketing sector.
- E-commerce entities driving advertising spend in 2014: GroupM's CVL Srinivas"E-commerce is definitely turning out to be the star of the year for ad spend growth," CVL Srinivas, CEO, GroupM South Asia said.
- GroupM raises India ad spend growth forecastGroupM’s revised annual estimated advertising expenditure (AdEx) in India is part of a global report called This Year, Next Year (TYNY) 201...
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