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GREISHMA SINGH
Maha Kumbh: Companies rope in influencers to amplify their brandsE-commerce platform Amazon has roped in regional and national influencers to post 'experiences' of its box beds for devotees at Kumbh, whic...- Consumer goods brands rush to grab eyeballs as pilgrims converge for holy dip at MahakumbhConsumer goods companies like Dettol, Dabur, Pepsico, and Coca-Cola are promoting their brands at Mahakumbh. They are setting up stalls, di...
- Kumbh Mela: India Inc. turns holy dips into marketing goldminesCompanies are spending 70% of their marketing budgets on the Kumbh Mela, focusing on six holy dips. They are using digital innovation, soci...
- Coca-Cola India appoints new market head for India Southwest AsiaCoca-Cola has announced that Greishma Singh will be the new market head for India Southwest Asia, succeeding Arnab Roy. Singh will take on ...
- Coca-Cola appoints Greishma Singh as Marketing VPCoca-Cola India has named Greishma Singh as the new vice-president of marketing, taking over from Arnab Roy. Singh, who has been part of Co...
- Coca-Cola acquires 15% stake in food delivery platform ThriveKrishi Fagwani, co-founder and chief executive of Thrive, which competes with delivery platforms Swiggy and Zomato, said in a statement lat...
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