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GEORGE OGILVIE
Here's how regional brands are using social media to get maximum bang for their buckIt’s vast, its diverse, language, diet and pop culture are known to change every 100 odd km or so, and the one-size-fits-all approach, so b...
After 26 Years, Joseph George Bids Goodbye to MullenLowe LintasGeorge worked closely with R Balki, former creative head at Lowe Lintas. He is credited with providing the agency a solid base in terms of ...
US Secret Service investigates agents after White House crashThe Secret Service agents on duty wanted to arrest the two of their senior officials, but were let go at the direction of their supervisor.
Lowe Lintas, Ogilvy & Mather India among 3 most effective agenciesIncidentally, in the last two years O&M captured the top slot in the list and is the only Indian agency to break into the top 10.
Lowe Lintas, HUL win top honours at the 2013 Effies for creative effectivenessJanuary 17 was a night of surprises at the Effie awards for creative effectiveness organised by the Advertising Club.
- Rock bands perfect art of making money from music
As sale of recorded music drops and a growing number of youngsters and urban professionals lap up non-filmy music from small bands, indepen...
- Goafest 2010: Seminars fail to hold audience attention
The seminar sessions at Goafest 2010 did not do very well.
- Client weds Agency: To have and to hold
Is it still possible to enjoy a long and happy client-agency marriage?