Gen Z's love for cold coffee has brands chasing beverage boomIndia's younger consumers are embracing cold coffee as an everyday drink. Brands like Nestle, HUL, and Tata Starbucks are expanding their o...
10 Jun, 2026, 09.58 AM IST
A new-age thirst for beverages is emerging as a key force in India's consumer goods marketBeverage industry in India: Indian companies are seeing strong growth in drinks like coffee, ready-to-drink options, and protein beverages....
09 Jun, 2026, 07.42 PM IST
Every '60s house had one; now it's the cleaning supply thrifters are using as rustic decorMid-century metal dustpans are experiencing a revival, transitioning from cleaning tools to sought-after rustic decor. This trend taps into...
08 Jun, 2026, 05.46 PM IST
Everyone owned it in the '80s, and now it's the thrift store find we all want in our homesRattan and wicker furniture, once overlooked, is now a highly desirable trend, offering warmth and texture to homes. Distinguishing between...
04 Jun, 2026, 02.18 PM IST
Shots on Saturday, Citrus on Tuesday: The split personality of Gen Z drinkingThe drinking habits of India's youth are undergoing a significant evolution, favoring sophistication over excess. These trendsetters are em...
01 Apr, 2026, 02.15 PM IST
Matcha isn’t just a trend, it’s a vibe for Gen ZoomersMatcha has evolved from a Gen Z treat to a full-blown identity, appealing to their desire for calm, quiet energy, and aesthetic appeal. Thi...
31 Dec, 2025, 05.00 AM IST
Run, rave, repeat! Wellness turns social for Gen ZGen Z embraces wellness through social activities like pickleball and dance workouts. Brands are set to sponsor these events in 2026. Physi...
31 Dec, 2025, 05.00 AM IST
Tinder says 2026 will be the year of no drama, no mixed signals, just vibesAccording to Tinder's Year in Swipe 2025 report, Gen Z is redefining dating norms by focusing on honesty and straightforwardness. No more c...
03 Dec, 2025, 03.09 PM IST
Is the Gen Z stare a sign of declining social skills or a new form of expression?Gen Z stare is characterized by a blank, unblinking expression, has sparked debate online. Some view it as a sign of declining social skill...
16 Jul, 2025, 04.58 PM IST
Costa Coffee's India FY25 sales jump 30% to Rs 198 cr; gross margin declines marginallyCosta Coffee saw significant growth in India. Revenue rose by 30.76 percent. Profit increased by 28.4 percent. The company opened more stor...
13 Jul, 2025, 12.33 PM IST
Zach King brews a new chapter in influencer marketing with coffee-fueled campaignMagic meets marketing as TikTok superstar Zach King leads a global influencer campaign to promote Nescafé’s cold coffee concentrate. Known ...
24 May, 2025, 11.06 AM IST
Consumers in India are willing to pay more for their cup of coffee despite all-time high prices, says Philippe Schaillee, global CE0, Costa CoffeeCosta Coffee's global chief, Philippe Schaillee, notes India's growing coffee consumption driven by rising GDP and younger consumers, despi...
01 May, 2025, 12.38 AM IST
Career Catfishing explained: What is it and why Gen Z employees are ghosting employers?Career catfishing, a growing trend among Gen Z, involves job seekers accepting offers but never showing up on their first day. This phenome...
10 Jan, 2025, 09.02 PM IST
Coffee pe kharcha: Move over chai, Gen Z and millennials are spiking instant coffee salesThough the pandemic gave a boost to the sales of instant coffee, the new-generation remains hooked to the convenience, price and unique fla...
07 Sep, 2024, 09.43 AM IST
Makhanas and dry fruits gain popularity as healthy snacks in India; Chocolates, mangoes, vanilla, tea among top picksIndia's evolving food habits show a blend of tradition and trendiness, as per Farmley's report. Millennials and Gen Z favor Peri Peri, olde...
07 Jul, 2024, 02.54 PM IST
What is 'Dry Dating' and why is it popular?According to a recent study by well-known dating app, Bumble, the "Dry Dating" (alcohol-free dates) trend will continue to be popular well ...
13 Feb, 2023, 11.03 PM IST
Bye bye, booze! Giving up alcohol is the new dating trendThe 'no-booze' trend is observed higher amongst the Gen Z users.
24 Jan, 2022, 05.10 PM IST