Indian consumers now prioritize experiences and lifestyle choices over basic needs. Average monthly spending has increased across both rura...

South Korean cultural exports like K-pop and K-dramas have significantly boosted India's engagement. This cultural wave now fuels substanti...

India's tea market is shifting towards premium products and regional diversity. Gen Z and millennials are driving this growth, seeking auth...

Alcon is significantly increasing its investments in India's eye care market. The company sees India as a crucial emerging growth market fo...

Alcon is increasing investments in India, recognizing its significant emerging market potential. The company focuses on innovation and surg...

A Bengaluru youth community has earned praise from Dhurandhar 2 star R Madhavan for revitalizing the ancient Sanskrit language. They blend ...

India's wellness market, valued at over $150 billion, is set for growth fueled by rising health consciousness and disposable incomes. EBG G...

Instead of scrolling on websites or strolling through stores, people are beginning to prompt AI agents to find, compare, and even purchase ...

Contrary to popular belief, young people's most formative memories are overwhelmingly positive, a University of Zurich study reveals. Every...

Psychology suggests that adults who save money in jars or piggy banks are rarely being old-fashioned. More often, they are responding to a ...

Indian mountain getaways are booming, with Zostel reporting a 76% surge in Shimla bookings and nearly 95% growth in other popular spots lik...

Hoteliers, tour operators and officials said the newly launched Vande Bharat Express has helped boost tourism in the valley, known for its ...

Psychology suggests that adults with large tattoos are rarely trying to become someone they are not. More often, they are expressing and em...

Indian Gen Z is redefining travel, favouring frequent short breaks over single annual holidays. Research reveals 87% prefer trips under a w...

Myntra said its latest End of Reason Sale (EORS) recorded a 30% year-on-year increase in first-time shoppers, with non-metro cities contrib...

Indian businesses face mounting pressure from soaring oil, freight, and insurance costs. Companies are increasing prices and reducing produ...

The tourism sector is undergoing a dynamic shift as a preference for trips that last under a week, with weekend breaks and short getaways d...