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GEN Z SHOPPING PREFERENCES
ET Alpha Wealth Summit | BSE CEO Sundararaman Ramamurthy on building trust, fighting deepfakes, and why yuva shakti & nari shakti are future of D-StBSE MD & CEO Sundararaman Ramamurthy highlighted India's market evolution from uncertain settlements to a trust-based system, driven by tec...- Gen Z is bringing audiences back to cinemas, says PVR InoxYoung moviegoers are returning to cinemas in India. Gen Z consumers are now a significant audience for multiplexes. They seek in-person soc...
- How Gen Z became the most important customer in FMCGYoung consumers are now driving major decisions at established food companies. Gen-Z and millennials are influencing product development, a...
- Every '80s home had a velvet-lined box of silver flatware that never left the sideboard; now those sterling sets are the thrift-store kitchen find designers are hunting forThrift stores are witnessing a surprising surge in demand for vintage silver serving ware, with millennials and Gen Z leading the charge. T...
- Gen Z's love for cold coffee has brands chasing beverage boomIndia's younger consumers are embracing cold coffee as an everyday drink. Brands like Nestle, HUL, and Tata Starbucks are expanding their o...
- Canara Bank recovers over half of ₹500 crore Rajesh Exports exposure, CEO outlines growth strategyCanara Bank has recovered over half of its ₹500 crore exposure to Rajesh Exports and is pursuing legal avenues for the remaining amount. Th...
- India's Gen Z associates Israel with defence, military strength: SurveyA new survey reveals that nearly half of young urban Indians associate Israel with defense and military strength, while a majority perceive...
- CJP protest in Pune on June 11 to seek Education Minister Pradhan's resignation: Abhijeet DipkeThe Cockroach Janta Party (CJP) plans a protest in Pune on June 11, demanding Union Education Minister Dharmendra Pradhan's resignation. CJ...
- Every '60s house had one; now it's the cleaning supply thrifters are using as rustic decorMid-century metal dustpans are experiencing a revival, transitioning from cleaning tools to sought-after rustic decor. This trend taps into...
- UK competition watchdog launches probe into eBay's purchase of DepopThe deal was announced earlier this year and is expected to help Etsy double down on its core handmade and vintage goods marketplace in p...
- Gen Z mentors flip the corporate learning scriptIndian companies are embracing reverse mentoring and cross-generational learning. This helps employees adapt to artificial intelligence. Yo...
- Manoj Bajpayee was asked what should Gen Z do about the Cockroach Janta Party movement? His 'Chedi Mahto' answer is now going viralManoj Bajpayee has shared a personal story of his childhood teacher, Chedi Mahto, and a fellow student's success amidst Gen Z's frustration...
- PUBG-inspired mall battles: Chinese Gen Z turns shopping centres into real-life battlefieldsYoung people in China are transforming shopping malls into augmented reality battle royale gaming zones, inspired by popular titles like PU...
- Pepsico launches energy drink Adrenaline Rush, eyes mass-premium segmentPepsiCo has introduced its premium energy drink, Adrenaline Rush, to the Indian market. This move expands their beverage portfolio, offerin...
- 'No arguments, no threats': Gen Z tenant denied security deposit refund teaches the housowner a lesson he won't forget through his actionsA Gen Z tenant's alleged response to a deposit dispute has caught attention online. According to a widely shared account, the tenant printe...
- Indian travellers worry more about forex costs than visa queues: ReportIndian travellers are set to spend more overseas following a tax reduction. However, managing travel budgets is their biggest worry. Many s...
- 87% of Indian Gen Z prefer short trips & weekend breaks over long vacations: ReportThe tourism sector is undergoing a dynamic shift as a preference for trips that last under a week, with weekend breaks and short getaways d...
- Gen Z employee vs Gen X boss: Zerodha's Nithin Kamath gets quizzed about Gen Z vocabulary; internet reacts to his scoreA video from Zerodha showing CEO Nithin Kamath being quizzed by a younger employee on popular Gen Z slang has gone viral on social media. S...
- Hybrid work to dominate, but 'intentional' office days will define careers: ReportIndia's workplaces are moving towards a hybrid model with clearer guidelines. Office days will focus on collaboration and visibility, boost...
- ‘Promoted, burnt out, or quit quietly?’: Gen Z candidate’s question on job interview gives HR a reality check on modern hiringGen Z employees are changing workplace culture. They seek work-life balance and mental health support. They question toxic environments and...
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