Coloured gemstone jewellery is seeing a surge in popularity, with prices rising 20% year-on-year as affluent consumers favour these vibrant...

India's established media giants like Yash Raj Films, Zee Entertainment, and Saregama are strategically investing in digital-first platform...

Gen Z's late-night habits, fueled by tech and on-demand entertainment, are boosting the 'fourth-meal economy'. Fast-food chains and deliver...

Veteran actor Anupam Kher humorously tackled the Gen Z term 'vibe,' admitting he's still deciphering its meaning. Sharing photos, he sugges...

India's economic headwinds are easing, with falling crude oil prices and a stabilizing rupee poised to boost the market. Helios Mutual Fund...

New-age Indian brands are rapidly outperforming established FMCG companies, growing over three times faster and reshaping various consumer ...

Generative AI is set to revolutionise consumer shopping, moving beyond discovery to completing transactions. Young shoppers, particularly G...

Chinese proverb of the day remains highly relevant in the age of Generation Z. While modern technology provides unlimited access to informa...

India's beauty and personal care market is set for a significant surge, projected to hit $39 billion by 2030. Flipkart's report reveals a s...

Myntra said its latest End of Reason Sale (EORS) recorded a 30% year-on-year increase in first-time shoppers, with non-metro cities contrib...

Rusk Media has secured Rs 100 crore in a Pre-Series C funding round led by Nazara Technologies, with participation from Info Edge Ventures,...

YouTube has become India's primary viewing platform, blending online reality with high-quality video. The company is significantly growing ...

Steven Schwartz, a 26-year-old entrepreneur, co-founded Whop, a social commerce platform now valued at $1.6 billion. He once sold water on ...

The Chainsmokers India Tour 2026 Tickets Price: Grammy-winning duo The Chainsmokers will perform in India this December. The tour includes ...

Gen Z-focused investment platform Trackk is now venturing into broking, offering equity and F&O trading. Shifting from its previous sub-bro...

Janasena Party, led by Pawan Kalyan, is planning to expand its presence across southern states by engaging youth and Gen Z. The party aims ...

Young consumers are now driving major decisions at established food companies. Gen-Z and millennials are influencing product development, a...