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Story TV launches 'Story TV Dailies': India’s first microdrama serials with daily episodesStory TV has launched Story TV Dailies, a groundbreaking serialised microdrama format. This new offering brings daily episodic drops in a v...22 May, 2026, 02.18 PM IST- Zee tops fiction TV charts across six languages with 48% shareZee Entertainment Enterprises has firmly established its reign in the realm of television fiction, clinching five of the top ten spots for ...05 Mar, 2026, 06.06 PM IST
- Several Hindi GECs may return to DD free dishBroadcasters Disney Star, Zee Entertainment, Culver Max Entertainment (Sony) and Viacom18 are considering taking back their Hindi general e...11 Feb, 2023, 05.11 PM IST
- Lexus Guest Experience Centre combines elegance with minimalism, offers a spectacular experience for Mumbai’s car loversThe Lexus Guest Experience Centre takes its inspiration from the adjoining Arabian Sea.24 Dec, 2021, 09.55 AM IST
- Toilet soaps top advertising category on GECs: TAM Media ResearchCommercial advertising added 55 percent to the total volume of ads across general entertainment channels (GEC) whereas promos constituted 4...02 Jan, 2021, 01.44 PM IST
- Lexus sets up guest experience centre in Hyderabad; fourth in IndiaLexus India has launched its new GEC in Hyderabad, making it the fourth Lexus landmark in India, the company said in a release. As announce...10 Dec, 2020, 04.55 PM IST
- Crowdera Foundation holds its third edition of GEC 2020 AwardsSince its inception in 2018, Crowdera Foundation has hosted GEC events every year to focus on innovation, creativity, and entrepreneurship.04 Dec, 2020, 04.56 PM IST
- India Lockdown: Mythology shows on TV pay offWhile ‘Ramayan’ has clocked highest viewership for any show on a Hindi GEC in recent times, due to ‘Mahabharat’ DD Bharati entered in the t...24 Apr, 2020, 08.01 AM IST
- Tata Sons chairman N Chandrasekaran won’t revive GEC structureCyrus Mistry, who was ousted as Tata Sons chairman in October, had set up the GEC in December 2012 as a brains trust to help execute his Vi...03 Apr, 2017, 12.25 PM IST
- Tata group HR head N S Rajan, handpicked by Cyrus Mistry, quitsThe development comes four days after Cyrus Mistry was ousted by the board and the group executive council of which Rajan was a member-was ...29 Oct, 2016, 04.16 PM IST
- Hindi movie channels now offer more 'entertainment' than GECsHindi movie genre players have been complaining for long that the genre has remained under-monetised as the effective advertising rates or ...23 Aug, 2016, 06.33 AM IST
- Viacom 18 to launch second entertainment channel Rishtey in JanuaryViacom 18 is all set to go live with its second general entertainment channel (GEC), Rishtey, in January 2014.19 Dec, 2013, 12.13 PM IST
- Advertisers shift campaigns from GECsDespite an understanding with broadcasters, some advertisers have shifted campaigns to alternative channels.18 Nov, 2008, 12.00 AM IST
- Channels fight for 1 Vs 100A battle has broken out between leading Hindi general entertainment channels (GEC) to acquire the rights of an international popular game s...25 Oct, 2008, 01.40 AM IST
- Cricket's loss is general channels' gainBecuase of a change in the international cricket schedule, general entertainment channels (GECs) have been able to secure gain up to Rs 160...11 Sep, 2008, 03.26 AM IST
- Channels withdraw 40% Cup discountWith India out of the World Cup, general entertainment channels (GECs) are laughing all the way to the bank.27 Mar, 2007, 12.29 AM IST
- Soaps c. advertisers b. Cricket 400-crIndian advertisers are cutting back on soap operas to pump in more moolah for ICC WC.15 Mar, 2007, 02.24 AM IST
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