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FRITOLAY INDIA
FIFA World Cup 2026 revenues set to top $6 billion even as India rights deal remains pendingFIFA’s 2026 Men’s World Cup is set to become the most lucrative edition in history, with combined media rights and sponsorship revenue expe...
Doritos at $7 a bag ended up costing PepsiCo billionsIn an unexpected twist, Frito-Lay, a subsidiary of PepsiCo, is slashing prices by as much as 15% on beloved snacks like Doritos and Cheetos...
PepsiCo's Lays, Kurkure lose market share to local players like Yellow Diamond and BalajiKurkure and Lays, have begun losing share to regional players such as Balaji, Yellow Diamond in addition to some variants of Bingo.
PepsiCo's Frito-Lay lines up 50 new products to counter rivalsPepsiCo's Frito-Lay plans to launch more than 50 new products as it invests in scale and innovation to continue its domination in India's R...
Pepsi forms Lehar foods to take on regional brands Balaji, Bikanerwala in traditional packaged snacksPepsiCo has consolidated traditional packaged snacks for mass market under a new entity, Lehar Foods, to take on regional brands.
- Supreme Court sets aside penalty slapped on Pepsi Foods
SC has set aside the penalty imposed by the revenue department on Pepsi Foods Ltd, a manufacturer of processed vegetables and fruit product...
- PepsiCo to set up low-cost foods unit
After repeated unsuccessful attempts to buy out Balaji Wafers and A-Top Foods Products, PepsiCo India is in the process of creating its own...
- After Indra Nooyi, Gautham Mukkavilli rises at PepsiCo
PepsiCo has named a long-serving Indian hotshot to a key role at its new global offshoot. The Power List of Top 100 CEOs | Corporate leader...
- FritoLays expects double-digit growth, launches 4 new flavours
Even as the strong global sales of PepsiCo Inc's snacks and drinks helped its profit go up by 26 per cent, its Indian arm also expects a do...
- PepsiCo installs biogas plant at Pune unit
PepsiCo India has installed a biogas plant at its Frito-Lay manufacturing unit at Pune. The company is now directly using this gas for the ...
- PepsiCo India to make Bengal unit the largest in India
At a time when West Bengal government’s industrialisation drive has suffered a major jolt, PepsiCo India is poised to make its Frito-Lay ma...
- Frito-Lay enters biscuits category
Frito-Lay, PepsiCo’s snack foods arm, on Thursday announced its entry in the biscuits category, to challenge majors like Britannia and Parl...
'We plan to roll out specific flavours for specific regions'FritoLay India MD Gautham Mukkavilli spoke to ET about the challenges, heightened competition, brand strategies and the way forward.
- PepsiCo to tone down IMA deal
PepsiCo India is set to take forward its three-year endorsement deal with the Indian Medical Association for its brands Quaker and Tropican...
- FritoLay ropes in MS Dhoni as its third brand ambassador
Dhoni is the first cricketer to endorse FritoLay's snack foods business, even though PepsiCo has been associated with cricketers. In Pics: ...
'It's tough to maintain the priceline'Fritolay India managing director Manu Anand discusses the future plans of the company and the focus on health plank.
- Kurkure set to cross LoC
PepsiCo Pakistan’s snacks foods subsidiary is borrowing from its Indian counterpart the technology to manufacture Kurkure.
- PepsiCo to replace inferior potato seeds
PepsiCo has decided to replace an entire lot of defective potato seeds supplied to farmers in the state.
- Future to lay off Frito products
Indian retailers are seemingly ready to do a Wal-Mart - flex muscles and squeeze margins out of the Indian consumer product companies.
- Kurkure to tickle American palates
Frito-Lay will launch Kurkure, the home-grown savoury brand, in the US some time next year.