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FRESCA JUICES
- PepsiCo using regional language labelling to attract local consumers
The US cola and snacks maker is using Hindi, Punjabi, Marathi, Gujarati, Bengali, Tamil, Malayalam and Telugu on Pepsi bottles and cans.
Desi fizzy drinks add juice to cut lower GST slabOver the years, small regional players, including City Cola, Jayanti Beverages, Campa Cola and Xalta, have managed to wrest away share from...
MyGreens raises Rs 3-5 crore from LetsVentureDelhi-based cold pressed juice maker MyGreens has raised Rs 3-5 crore in an angel round led by early-stage investment platform— LetsVenture.
Small beverage cos like Fresca Juices, Campa Cola outshine Coke, PepsiSuch is the popularity of Jayanti's Jaljeera, hawked as an digestion drink, that Coke had to re-launch its counterpart Rimzim through its s...
MyGreens buys JusDivine for Mumbai showThe merged entity will operate under the MyGreens brand and look to launch operations in Mumbai this month.
Fresca Juices to raise Rs 100 crore this year for expansionThe company said it is looking at adding two manufacturing plants in west and south India in two years. It has a plant near Sonipat in Hary...
Sugary drinks can kill 2 lakh people globally per yearIn the first detailed global report on the impact of sugar-sweetened beverages, researchers estimated deaths and disabilities from diabetes...
Coca-Cola’s ambitious plan to introduce fruit juice-blended fizzy drinks hits regulatory hurdlesIBA, which represents Coca-Cola & PepsiCo, has written to food processing ministry, highlighting certain challenges on behalf of the first ...
Coke takes cue from Narendra Modi’s suggestion; may launch fizzy fruit drink by next summerThe Prime Minister had urged Coca-Cola and PepsiCo to blend their aerated beverages with fruit juice sourced from local farmers.
- Heinz to produce ketchup bottles using Coke's packaging
The Coca-Cola Company and H.J. Heinz Company on Wednesday announced in Flordia, US, a strategic partnership that enables Heinz to produce i...