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FORD FIGO AD
Ford India announces leadership rejig, MD to step down by month-endAfter nearly three decades of struggling to make a mark in India, Ford Motor Co on September 9 announced that it would stop vehicle product...- FADA seeks govt support regarding compensation structure for Ford dealersFADA, which represents over 15,000 automobile dealers having 26,500 dealerships across the country, said that automotive dealers have lost ...
- Ford's decision to stop manufacturing in no way reflects on business environment in India: Government sourceEarlier on Thursday, Ford announced the closure of its local manufacturing in India affecting more than 4,000 employees. Ford Motor Co is g...
- Ford dealers invested over Rs 2,000 crore to set up sales infra; staring at huge loss: FADATerming the company decision as shocking, the industry body noted that the dealers have invested over Rs 2,000 crore in creating sales infr...
- Ford drives in two automatic trims of Figo with price starting at Rs 7.75 lakhThe company is confident that the new Figo AT will be an automatic choice for several new buyers who don't believe in look-alike automatics...
- Ford India unveils 2021 line-up of compact SUV EcoSportThe American car maker, which recently called off its proposed partnership with domestic auto major M&M, had rolled out the sub-4 meter SUV...
- Ford bets on high-performance vehicles for higher mindshareThe company has underperformed the overall market and its share has shrunk to 2%, with sales of 17,643 vehicles in the first six months of ...
- Ford India recalls 22,690 units of previous generation Endeavour over airbag concernsThese vehicles were manufactured at the company's Chennai plant between February 2004 and September 2014.
- Ford India launches 2019 edition of Figo, prices start at Rs 5.15 lakhThe new Figo will be available in a simplified line-up of three variants across two fuel options -- petrol and diesel.
- From Milind Soman's Tuff Shoes ad to Kohli's Fastrack one, ads that created controversyH&M recently faced backlash for a racist advertisement.
- APM Terminals Pipavav, NYK Auto Logistics announce commencement of RORO operations at Pipavav PortAPM Terminals Pipavav (Gujarat Pipavav Port Ltd) and NYK Auto Logistics (India) today announced the commencement of RORO (roll on/roll off)...
- Ford India launches refreshed Figo priced up to Rs 6.09 lakhFord India launched a refreshed version of its compact car Ford Figo priced up to Rs Rs 6.09 lakh (ex-showroom Delhi) ahead of the upcoming...
- That thin line between edgy and error of judgementThe offensiveness of depicting women bound and tied, and the implications of kidnap, rape and coercion just doesn’t get across to the creat...
- Ford Figo ad: Former JWT creative boss Bobby Pawar says there should be complete trust in teamBobby Pawar, who lost his job in the wake of the controversy over the so-called scam ads featuring the Ford Figo, has said he was "incredib...
- JWT-Ford Figo controversy showcases what's really wrong with advertisingIn ad agencies today, that lack a strong creative heritage, nobody is sure what a good ad is.
- Another casualty, this time the axe falls within Ford IndiaFord India has finally taken some specific measures in the wake of the raging storm over the controversial Ford Figo ads.
- JWT sacks creative head Bobby Pawar over controversial Ford adsBobby Pawar, in an email to ET, said, "What happened is unfortunate. But no matter what the circumstances, it did happen on my watch."
- Post JWT's Ford Figo ads fiasco, it’s time for advertising industry to grow upScam ads serve only one objective: to win their creators glory from their peers, for creativity that’s measured by the standards of their p...
- Rogue JWT creatives whip up worries for FordThey were uploaded independently to popular advertising website adsoftheworld.com by team members from Blue Hive.
- We will make India a major car and engine hub, says Gary Johnson, Ford MotorFord - which invented modern automotive machinery more than a century ago - is focusing on India where its second greenfield facility is co...
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