Explore the top comfort bikes designed for leisurely rides, prioritizing ergonomic design, cushioned seats, and easy-to-reach handlebars. I...

Are you in search of the best offers on sports and wellness products this festive season? If so, we recommend you take a look at our articl...

The e-commerce giant says it has learnt from its previous sales and understands the customer needs better now. It has also made things easi...

"Post Covid, brands have realised customers are coming for the full experience and expecting engagement from the brand. At our retail space...

This fiscal year, total bicycle sales in India — the second largest manufacturer of bicycles in the world, after China —may touch 1.45 cror...

The group said it has further cemmented its place as a reliable supplier in the global market while bringing suppliers and manufacturers un...

Fitness, mental health and a sense of adventure. With cycling ticking so many boxes, the trend is having a high moment.

Hero International – the European bike and e-bike arm of HMC – said the company's aim is to achieve an organic revenue of up to EURO 300 mi...

The Bad Attitude series marks Firefox's entry into the entry-level premium segment in India.

India's Hero Motors Company (HMC) Group on Tuesday announced plans to set up a new international headquarters, Hero International (HIT), in...

Atlas Cycles, one of the country's oldest cycle brands, recently shut its last manufacturing unit.

With stagnating sales, Hero Cycles is now pursuing a two-pronged strategy- e-bikes and a new cheaper bicycle.

Hero Cycles today announced picking up of 60 per cent stake in Sri Lankan bicycle manufacturer BSH Ventures for an undisclosed sum.

Hero Cycles today said it has acquired Firefox Bikes as part of strategy to cement its position in the fast-growing premium cycling segment...

Shiv Inder Singh, along with his friend Pradip Mehrotra, has successfully created a niche for premium segment bicycles.

Firefox Bikes pays an "additional duty" of 6.5 per cent for products coming from the Bangladesh plant, he added.

MTV is planning to enter into personal care segment in partnership with Global Fragrance to launch MTV range of body sprays (deodorants) & ...