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FERRERO BRANDS
Parle Melody: The ₹1 soft power twist Modi served to Meloni and the worldPrime Minister Modi's gift of a Parle Melody toffee to Italy's Giorgia Meloni symbolised India's evolving soft power. Beyond traditional ex...- Why Ferrero is buying Chocos maker Kellogg in a $3 billion dealFerrero, the Italian confectionery giant known for Nutella, is set to acquire WK Kellogg, the U.S. cereal maker, for $3.1 billion. This dea...
- Nutella maker Ferrero taking cereal company Kellogg private in deal valued at about $3.1 billionFerrero, the company behind Nutella and Butterfinger, is set to acquire WK Kellogg, the cereal company, in a deal worth around USD 3.1 bill...
- Italian confectionery major Ferrero to acquire Eat NaturalEat Natural, a British cereal bars maker was created 23 years ago by two friends of the Indian origin - Preet Grewal and Praveen Vijh. It h...
- Brands bring the premium down to keep demand ticking in peak festive seasonCompanies such as Tanishq are launching light-weight jewellery to make it more affordable. In alco-beverage segment, several companies have...
- Ferrero scion aims to diversify, builds $3 billion side bet to Nutella fortuneGiovanni has “established his presence in the wider sweet packaged-food market” with CTH, said Guido Giannotta, a director of the Brussels-...
- Ferrero is said to be near deal for Nestle U.S. chocolatesFerrero, which has traditionally shied away from acquisitions, is expanding its portfolio beyond Nutella hazelnut spread, Tic Tac candies a...
- Toys bring great (Kinder) Joy to Ferrero in IndiaFerrero India makes 900 million toys, of which 270 million are used for domestic consumption and the rest are exported, either as part of K...
- How an Italian chocolate became part of kuch meetha during DiwaliIn India, the golden ladoo has not entirely replaced traditional mithai like motichoor ladoo and given the laddoos long cultural legacy and...
- Italian company Ferrero Rocher to invest Rs 367 crore in IndiaIts Baramati plant makes Kinder Joy chocolates and Tic Tac for India as well as for exports to China, the Middle East and SE Asia.
- Now get a personalized Nutella jarA customer buying a Nutella jar from select stores will be given a personalized label, which will be printed on the spot with the content p...
- Rising popularity of Nutella, Ferrero Rocher, Kinder Joy, brings Ferrero India within striking distance of NestleIn the year ended August 2014, Ferrero India’s sales surged 76% to Rs 1,014 crore, according to filings at the Registrar of Companies.
- Italian chocolate maker Ferrero to launch fifth brand Schoko Bons Crispy in IndiaThe firm currently sells Ferrero Rocher chocolates, Tic Tac mints, Kinder Joy egg-shaped chocolates and Nutella spreads in the country.
- Ferrero contemplating expanding its product range in IndiaFerrero's four brands in India are Rocher, Kinder Joy, Tic Tac and Nutella. It also plans to launch its spreads brand Nutella on a larger s...
- Strategy of selling premium products in niche areas helps Ferrero double salesFerrero India posted a 68% rise in sales at 575 crore during the year-ended August 2013, against Cadbury and Nestle's growth in low teens, ...
- Nestle’s Alpino to take on Toblerone, Ferrero RocherNestle will soon launch its premium chocolate brand Alpino in India to take on Italian brand Ferrero Rocher and Cadbury’s Toblerone in the ...
- How Ferrero India's surprise toy inside Kinder Joy helped it beat Nestle's chocolate divisionItalian co’s differentiation strategy helps it beat Nestle’s chocolate unit in incremental sales growth.
- Cadbury to launch Kraft Foods' Toblerone in India, to take on Ferrero RocherWhat has prompted Cadbury to bring in Toblerone is the tremendous success of Italian rival Ferrero's Ferrero Rocher brand in the country.
- Imported chocolates Ferrero Rocher, Galaxy, Sapphire, Guylian taken big leap this DiwaliIt has been a cracker of a Diwali for new imported brands, which have taken a big bite of the Rs 250-crore chocolate gifting market dominat...
- Ferrero to set up unit in PuneThe Italian major announced plans to set up its unit at Indapur, near Pune. The Alba, Italy based company will invest Rs 130 crore in the f...
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