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FIFA World Cup marketing spends in India may halve as brands stay awayThe FIFA World Cup has begun in India with minimal marketing buzz. Brands are hesitant due to poor match timings and late broadcast deals. ...
Avoid chasing IT rally, focus on power and steel plays: Neeraj DewanMarket expert Neeraj Dewan advises selective investing amid volatility, favoring power, energy infrastructure, steel, aviation, commercial ...
AI, quick commerce are reshaping how India spends on advertising: WPP Media's Prasanth KumarIndia's advertising market will grow in 2026. Marketers face unprecedented volatility, juggling many challenges. Despite global tensions an...
Unilever says it won't miss India's premium boom like it did in ChinaUnilever CEO Fernando Fernandez stated the company will not repeat past mistakes in China by being late to India's premium market. He empha...
Markets poised for a positive run if geopolitical risks ease: Ambareesh BaligaMarket veteran Ambareesh Baliga sees Indian equities well-positioned if geopolitical tensions ease and macro conditions remain supportive. ...
Bullish Bets: Vinit Bolinjkar maps out India’s next big market winnersIndian equities are seeing stock-specific action. Market expert Vinit Bolinjkar is bullish on select banking, power, defence, and industria...
DS Group brings UK-based Ben's Cookies to India; eyes 10 outlets in FY27DS Group is bringing British brand Ben's Cookies to India. The company plans to open up to 10 stores in Delhi and Mumbai this fiscal year. ...
Marico forays into hair cleansing segment with its Parachute Advansed brandMarico has launched Parachute Advansed Protein Shampoo, marking its entry into the Rs 10,000-crore hair cleansing market. This strategic mo...
RBI unlikely to hike rates soon despite inflation risk, rate action only in Dec if needed: Icra's Aditi NayarThe Reserve Bank of India is expected to hold off on interest rate hikes. Inflation risks are rising due to fuel prices and monsoon uncerta...
India’s TV industry faces deeper pressure as viewers, advertisers move onlineIndia's television industry is facing significant challenges. Advertising demand is slowing, and fewer people are subscribing to pay-TV. Vi...
Macro, the Mightiest: Why India’s biggest macro variable still falls from the skyThe 2026 monsoon comes with a clear warning: Rainfall is forecast at 92% of the long-period average, with higher-than-usual probability of ...
June quarter earnings to determine market direction, says Sunil Subramaniam, warns on risks in near termMarket expert Sunil Subramaniam advised caution amid geopolitical uncertainty and rising input costs, while favouring consumer durables, ca...
Nifty to trade in 28,000–30,000 range in FY27 led by earnings: Smallcase managersSmallcase managers remain optimistic on India’s equity markets despite the Nifty declining over 9% this year, projecting the benchmark inde...
Emami's desi portfolio puts up a fight as summer sales melt amid West Asia tensionsEmami's Q4FY26 results showed resilience in its core domestic business, which grew 11% excluding the summer portfolio. However, unfavorable...
PM Modi’s Melody gift to Meloni boosts Parle buzzMeloni described Melody as a "very very good toffee" in a short video that quickly went viral, riding on the already popular 'Melodi' meme ...
Crude-linked energy crisis, softer monsoon may slow FMCG growth in 2026: ReportIndian FMCG volume growth is expected to slow down this year. Geopolitical tensions and a potential below-normal monsoon are key concerns. ...
Domestic cyclicals remain best bet in India, says Anish Tawakley amid global volatilityDespite global headwinds, India's economy is robust, with picking demand and spare capacity, according to DSP Mutual Fund's Anish Tawakley....
D2C brands feel the pinch as consumers cut spendingRising input costs and shrinking demand are squeezing smaller brands, with consumer spending projected to drop 5-6% next quarter. D2C brand...
India’s influencer marketing industry to reach Rs 5,000 crore by 2027 as creator economy formalises: Kofluence reportThe creator economy in India is swiftly evolving into a robust and organised sector. Brands are stepping up their accountability, while cre...
Sameer Dalal warns Indian markets may lag as oil import costs riseIndian markets face headwinds from elevated crude oil prices, unlike the US which benefits from exports. Market expert Sameer Dalal warns t...