Consumers are cautious, though future outlook is bullish: Dr Oetker MDThe maker of mayonnaise, spreads and cakes, which announced its second acquisition in India this week, said it grew 21% in the domestic mar...
Jubilant FoodWorks enters FMCG business, sets up direct competition with HUL, NestleJFL’s first sales channel for the ready-to-cook sauces and pastes franchise, called ChefBoss, will be on e-commerce platforms.
Taste beats health in lockdown: SurveyConvenience food and snacking market saw an unprecedented surge in the period March-June. At the same time, healthy variants of these two c...
Consumers stock up on FMCG bulk packs due to Covid-19 outbreakCompanies and retailers are reporting higher sales of large packs of biscuits, noodles, rice, edible oils and hygiene products such as hand...
Sauces beat slump using price cutsTop cos are reporting double-digit growth figures of 15-20%, with sales taking off during this festive season.
Doing business in India not easy yet: Dr Oetker executive“Ease of doing business is one of the biggest challenges in India,” said Martin Reintjes, global head of sales, foods division, at Dr Oetke...
India has hit the No 1 spot in growth globally: Oliver Mirza, MD, Dr Oetker"In absolute numbers, we closed the year with Rs 165 crore, with the retail business growing 44%. Our objective is to be a Rs 1,000-crore c...
Dr Oetker eyes 3-fold growth, Rs 1,000 cr sales by 2020Dr Oetker India, which is setting up a state-of-the-art manufacturing unit in Rajasthan, also expects exports to contribute to around 20 pe...
Eggless mayonnaise sales at 80% of the overall volumes in IndiaHalf of the mayonnaise-based spreads' sales in Food Bazaar stores comes from eggless variants, which indicates a strong vegetarian tilt.
Kellogg signs unique promotional deal with 'Chhota Bheem' TV seriesWhile in-film product placements and co-promotion are not new, Kellogg's is taking it to another level by co-producing the four-part series...
- Cereal maker Kellogg hires 4 from rivals as key sales dip
The company this week appointed Harpreet Singh Tibb from packaged goods giant Hindustan Unilever as its marketing director.
FMCG companies like Marico, GlaxoSmithKline take their brand war to muesli, oats and olive oilsWith lifestyle diseases becoming big concerns, more and more people are adopting healthy foods, opening new growth opportunities for food m...
Fun Foods may have to face the test before becoming a Rs 100-cr companySelling eggless, cheap mayo to Indians may not be great biz strategy. But it worked for Fun Foods, an entrepreneurial bet now owned by a Ge...
- PepsiCo looks to tap smaller cities for breakfast cereals
PepsiCo is looking to expand the market for its breakfast cereals by entering smaller cities in India with its Quaker Oats brand.
- Dr Oetker India eyes India sales of Rs 175 crore by 2015
German FMCG firm Dr Oetker said it aims to achieve sales of over Rs 170 crore in India by 2015 as it enters new product categories.
- Oliver Mirza: We can double sales every 4 yr
In an interview with ET , the managing director of Dr Oetker India, Oliver Mirza, shares the company’s blueprint for India.
- German co Oetker to buy Fun Foods, VRB
Germany's Oetker Group will acquire Fun Foods and VRB Foods, makers of pizza toppings and mayonnaise, for Rs 110 crore.