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DIGITAL BROADCASTING
FIFA 2026 is so much more than footballThe 2026 Football World Cup is a significant economic event, contributing billions to global GDP. For India, this translates into measurabl...- A 2026 World Cup tech makeover is turning every player into a digital twin, with 16 cameras, a 13-gram smart ball, and millimeter-level scans that could settle the sport’s tightest callsThe World Cup introduces a revolutionary AI offside system. Players are now 3D scanned, and a smart ball tracks every touch. This technolog...
- FIFA World Cup marketing spends in India may halve as brands stay awayThe FIFA World Cup has begun in India with minimal marketing buzz. Brands are hesitant due to poor match timings and late broadcast deals. ...
- FIFA World Cup 2026 goes full AI: 3D player models, smart match balls and robot dogs set to transform footballThe FIFA World Cup 2026 in the United States, Canada, and Mexico will showcase advanced technology. AI will create 3D player models for VAR...
- Zee puts FIFA World Cup behind paywall to grow subscriber baseZEE5 is offering dedicated FIFA World Cup subscription packs. Viewers will buy these packs directly. This strategy aims to boost ZEE5 subsc...
- Clouds, algorithms and local voices: Inside the FIFA World Cup's broadcast makeoverThe 2026 World Cup is changing how we watch sports. Instead of one global broadcast, each fan gets a unique experience. This means local ad...
- BSNL, IIT Kanpur sign MoU for next-generation telecom technologiesBharat Sanchar Nigam Limited (BSNL) and the Indian Institute of Technology (IIT) Kanpur have signed a Memorandum of Understanding (MoU) for...
- Ahead of FIFA World Cup, ZEEL ramps up Zee5 tech, anti-piracy measuresZee Entertainment Enterprises is readying its streaming platform, Zee5, for the FIFA World Cup 2026. The company has enhanced its technolog...
- World's most advanced chips, including Nvidia chips, being designed in India: Union minister Ashwini VaishnawIndia is now designing advanced semiconductor chips for global leaders like Nvidia and Intel. Over 300 universities are teaching chip desig...
- 'Need to leave cricket behind & find sports that are relevant'Zee Entertainment is making a significant long-term bet on football. The company has secured FIFA media rights until 2034, including upcomi...
- Zee appoints Tejkarran Singh Bajaj as Zee5 India business headZee Entertainment Enterprises Ltd (ZEEL) has appointed Tejkarran Singh Bajaj as Business Head for Zee5 India to bolster its digital busines...
- News channels draw battle lines over ratings freezeRegional broadcasters explore court options as MIB extends BARC news ratings suspension by four weeks.
- Trai plan to regulate internet TV triggers pushback from OTT, broadcaster groupsIn a bid to regulate, India's telecom authority TRAI is exploring potential guidelines for online television services, sparking a backlash ...
- Jharkhand State Cricket Association signs three-year streaming deal with JioHotstar for JT20 LeagueJharkhand State Cricket Association has partnered with JioHotstar for digital broadcasting of the Jharkhand T20 League. This three-year dea...
- FIFA World Cup 2026 live streaming in India: When and where to watch online and on TV; check OTT platform and subscription plansIndian football fans can now watch the FIFA World Cup 2026 on Zee Entertainment Enterprises Ltd., with all matches available for streaming ...
- JioStar bets on mainstreaming women’s cricket fandom with ICC Women’s T20 World Cup campaignJioStar and ICC have launched an integrated marketing campaign for the ICC Women’s T20 World Cup 2026, aiming to boost mainstream fandom fo...
- Zee secures FIFA World Cup broadcasting rightsZee Entertainment Enterprises has acquired media rights for the FIFA World Cup 2026 and 2030 in India. This move signals Zee's re-entry int...
- TV broadcasters may move Apex Court against Delhi HC ruling on advertisement capTV broadcasters plan to challenge a Delhi High Court ruling in the Supreme Court. The court upheld Trai's power to limit TV ads to 12 minut...
- Zee to stream FIFA World Cup 2026 in IndiaZee Entertainment Enterprises has secured media rights for FIFA events in India until 2034. This includes the FIFA World Cup 2026 and 2030,...
- Delhi HC upholds TRAI’s 12-minute ad cap, dismisses TV broadcasters’ petitionsIn a landmark ruling, the Delhi High Court reaffirmed the regulations restricting TV advertisements to a maximum of 12 minutes per hour. Br...
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