“Hima’s brand value has doubled because of consistent performance over the past three weeks,” said Neerav Tomar, managing director at sport...

It was Hima's fifth gold medal since July 2 when she ran her first competitive race in Europe.

The 18-year-old sprinter, fondly called 'Dhing Express' after her village, had gone to the Indonesian capital after training in Europe.

Hima had clocked 51.13 seconds as her personal best at the inter-state championships in June. The Asian Games record was set by Bahrain’s K...