ET Inspiring Women Leaders 2022 North: Honouring Excellence!07 Apr, 2022, 12.53 PM IST
Brands may pull back from advertising on Twitter amid company's face-off with government"Brands will have to be very careful now and they will hedge their bets. Companies move away from advertising on the platforms which are un...
11 Feb, 2021, 08.55 PM IST
Brands hit Like button for social media ads this IPL as India's biggest sports event goes digitalET had reported on September 3 that broadcaster Star India could get more than ₹2,000 crore in advertising revenue from the 13th season of ...
18 Sep, 2020, 08.20 AM IST
Digital ad spends on IPL to go up by atleast 20 percent this year: AdvertisersSpends will also go up because IPL coincides with the festive season this year, which anyway constitutes for a considerable share of any ma...
17 Sep, 2020, 06.29 PM IST
TikTok ban will force advertisers to re-allocate funds to platforms like Instagram, YouTubeAdvertisers expect budgets and campaigns to move to platforms like YouTube and Facebook’s Instagram from the Chinese app, but despite TikTo...
30 Jun, 2020, 08.20 PM IST
Facebook launches new campaign 'More Together' in IndiaFocused on the Facebook app, a new consumer marketing campaign called 'More Together' shares stories that highlight the power of connection...
02 Mar, 2020, 08.44 AM IST
Pepper raises Rs 2.2 crore from Snapdeal founders' Titan Capital, other investorsFounded in November 2017 by then second-year BITS Pilani students, Anirudh Singla and Rishabh Shekhar, the Mumbai-based startup aims to be ...
25 Feb, 2020, 07.25 PM IST
New YouTube rules on kids’ content to hit creators’ revenueYouTube rolled out new rules across the globe starting Monday, disabling personalised ads, comments, notification, live chat & other featur...
09 Jan, 2020, 04.29 PM IST
Bus aggregator Shuttl forays into food delivery spaceAfter a pilot started in October last year with 50 buses, the Gurgaon-based company plans to scale up the offering this year by providing m...
07 Feb, 2019, 10.13 AM IST
Mogae Media’s Sandeep Goyal picks up 10% stake in Sync MediaThe deal has been closed at a pre-money valuation of $3 million and Goyal’s daughter, Carol, will join the board of Sync Media.
03 Apr, 2018, 01.48 PM IST
Dentsu Aegis Network Launches Amplifi in IndiaAmplifi operates across four areas of specialisation - investment, global media partnerships, programmatic buying (AMNET) and content (The ...
27 Sep, 2017, 02.30 PM IST
Former Dentsu partner Swati Bhattacharya joins FCB Ulka as chief creative headRohit Ohri, chairman of FCB Ulka Group, told ET, “This is an exciting new chapter in the history of FCB Ulka in India. I'm glad that Swati ...
01 Feb, 2016, 05.29 AM IST
Dentsu Aegis Network brings The Story Lab to IndiaJapanese advertising giant Dentsu Aegis Network has launched its global branded content unit The Story Lab in India.
23 Dec, 2015, 10.50 AM IST
Japanese advertising giant Dentsu launches Mama Lab in IndiaSwati Bhattacharya, who joined the firm in November last year after her 21-year stint at JWT, will head the division in India.
04 Mar, 2015, 10.26 PM IST
- Swati Bhattacharya joins Dentsu India, to head Mama Labs
She has spent almost all her work life so far at JWT, after joining the agency 22 years ago. She is known for her work with numerous brands...
03 Nov, 2014, 04.00 AM IST
- BrandSigma: Former Yahoo executive, Sharad Sharma, joins list of tech veterans in startup mode
Sharma’s startup called BrandSigma, offering analytics for brand management, has just gone live. He has received angel funding of $500,000.
12 Nov, 2011, 10.29 AM IST
- Amrutanjan in rejig mode, reposition brand
More than a century old cold balm maker, Amrutanjan is respositioning itself to become a complete family-oriented healthcare brand.
06 Feb, 2007, 01.30 PM IST