Doordarshan viewership poor despite hike in budget, expert hiringThe Broadcast Audience Research Council rolled out its first TV viewership measurement ratings for the first time recently.
I&B probe into Rs 6 crore Amitabh Bachchan endorsement deal for DD Kisan leads nowhereIt emerged that the decision to release Rs 8 crore had been taken without a nod from the finance division of the Prasar Bharati.
Approved, then disapproved: Amitabh Bachchan’s ad firm on DD Kisan's endorsement feeAd agency Lowe Lintas on Tuesday said that it had been authorized by the DD Kisan channel to negotiate with Amitabh Bachchan for endorsing ...
I&B Ministry seeks report from Prasar Bharati on DD KisanThe ministry has written to the Public Broadcaster after reports appeared claiming that Rs 6.31 crore was the price that Doordarshan was pa...
Received no money to endorse DD Kisan: Amitabh Bachchan"My 'deliverables' on this campaign have been executed by me many days ago. I work pro bono on various issues and DD Kisan Channel is one o...
Spending Rs 6.31 crore for DD Kisan endorsement 'not wise': CongressGovernment's roping in Amitabh Bachchan for endorsement of DD Kisan at a huge sum of Rs 6.31 crore came in for criticism from Congress toda...
Government planning to launch online channel for environment: Prakash Javadekar"We are thinking of launching internet green channel and also provide one hour programme on environment on 'DD Kisan' channel."
National Dairy Development Board inks MoU with DD Kisan channelPrime Minister Narendra Modi launched Doordarshan's farmer-centric channel, DD Kisan. The 24 hour TV channel focuses primarily on agricultu...
Prasar Bharti hits out at Ministry of information and broadcastingPrasar Bharti has been politicising issues of appointments instead of focussing on the content of its programmes and reaching out to viewer...
PM Narendra Modi launches new channel for farmers offering weather information, new agricultural techniquesPM launched DD Kisan, which will telecast special programmes on weather, farmer issues, commodities markets, new farming techniques among o...
Bollywood superstar Amitabh Bachchan to promote DD KisanBollywood superstar Amitabh Bachchan will feature prominently in a Doordarshan campaign aimed to popularise 'DD Kisan', an exclusive channe...
DD Kisan channel to take farm technology from 'lab to land': Radha Mohan SinghAgriculture Minister Radha Mohan Singh today said that the new DD Kisan channel will help take innovative farm technologies from 'lab to la...
Doordarshan's farmer- centric channel, DD Kisan to be launched tomorrowThe government has made it a "must carry" channel making it mandatory for cable and DTH operators to provide it to their subscribers.
- Government considers launching 'DD Kisan' on Modi govt's first anniversary
Sources said the move was under "active consideration" of the Ministry of Information and Broadcasting and Prasar Bharati but added that a ...
NCDEX ties up with DD Kisan to provide agri-price informationNCDEX said that apart from news stories, it would also provide expert views, analysis and feature stories on economic turnaround from hinte...
Now, stories on DD Kisan to promote best farm practicesThe channel is likely to go on air on Jan 14—that is celebrated across the country as harvest festival--is an idea close to PM Modi's heart.
Dedicated channel 'DD Kisan' for farmers soon: Prakash JavadekarRunning a channel based on agriculture for farmers is also in line with Prasar Bharati's mandate as a Public Service Broadcaster.