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CREMICA BRAND
Mrs Bectors Food shares to list on bourses todayThe issue, sold in the range of Rs 286-288, was subscribed a whopping 198 times in the three-day bidding process, with the HNI quota gettin...
Sauces beat slump using price cutsTop cos are reporting double-digit growth figures of 15-20%, with sales taking off during this festive season.
Mrs Bectors Food Specialities files for Rs 800 crore IPOThe IPO will see sale of shares to the tune of Rs 800 crore by existing shareholders and promoters.
Last mile app BeatRoute raises pre Series-A fundsBeatRoute is a mobile app platform facilitating last-mile retail between packaged goods companies and distributors and neighbourhood stores.
Why buy when the same can be cooked at home, new mantra of Indian consumersThis indicates that while consumes are cutting down on eating pizza and burgers at stores like Domino’s, Pizza Hut or McDonald’s, they are ...
Mrs Bector’s in talks with PEs to raise Rs 150 croreMotilal Oswal Private Equities currently owns 22 per cent in Mrs Bector’s, which it bought out from the Goldman Sachs’ arm in 2010.
Kedaara Capital, TA Associates eye 49% in CremicaCremica Group, founded by Rajni Bector, till recently was controlled by three siblings - Anoop, Akshay and Ajay Bector - with equal shareho...
HUL & Nestle reducing amount of tomato paste in ketchups amid rising costs & competitionThe quantity of tomato paste in Kissan Fresh Tomato Ketchup has gone down from 28% to 22.5%, and in Maggi Rich Tomato Ketchup from 28.1% to...
We hope to be in metros & big cities by year-end: Akshay BectorThat’s not entirely true. We work closely with restaurants and coffee chains in the condiments space — through that channel we have been na...
- Cremica set for stake sale post family rejig
Cremica, founded by Rajni Bector 35 years ago, is now controlled by three siblings Anoop, Akshay and Ajay Bector with equal shareholding.
Glucose runs out of energy, falls behind cookies and cream biscuits in IndiaDuring April-September, glucose category had 19.3% share in the biscuit market in value sales while cookies had 26.2% share and cream 22.2%.
- Kraft seeks manufacturing allies in India
Kraft Foods, the world’s second largest foods company, is in talks with at least three biscuit makers including Cremica group and Surya Foo...
- Glaxo bakes plan to enter premium cookies market
GlaxoSmithKline Consumer Healthcare is gunning for an even lavish spread by entering the premium, highmargin biscuits and cookies category.
- Cracker of a deal and Cremica gets the cream
Mrs Bector’s first business was a few hundred rupees for mango ice-creams. And, 25 years later, she struck a deal with Goldman Sachs.
- Global brands line up for an Indian breakfast
There is action in store for the Rs 500-crore organised breakfast cereal market, with big brands such as Nestle, Godrej and ITC Foods, prep...
- Goldman Sachs set to buy stake in Cremica for $15m
Goldman Sachs' private equity fund is in talks with the Ludhiana-based Cremica to pick up an equity stake for around $15m.
- Open, heat, eat is the new meal mantra
What’s cooking? Nothing really, if the likes of MTR, Haldiram’s, Cremica, ITC etc have their way.