Chitale vs Starbucks: Viral video shows how local heroes are challenging foreign brandsA viral video from Pune International Airport showcases local Maharashtrian brands like Chitale Bandhu and Ganesh Bhel standing alongside g...
24 Jun, 2026, 04.42 PM IST
Psychology says people who keep reading reviews before buying a product aren’t indecisive or stingy: Why some brains need extra certainty before buyingPsychology says the key takeaway is that many people are not necessarily worried about spending money, they are worried about making the wr...
21 Jun, 2026, 11.53 AM IST
Psychology says people who always wear back and white may be sending a powerful message without saying a wordPsychology does not claim that everyone who prefers black-and-white clothing has the same personality traits. Human behavior is far too nua...
15 Jun, 2026, 05.14 PM IST
Gen Z's love for cold coffee has brands chasing beverage boomIndia's younger consumers are embracing cold coffee as an everyday drink. Brands like Nestle, HUL, and Tata Starbucks are expanding their o...
10 Jun, 2026, 09.58 AM IST
A new-age thirst for beverages is emerging as a key force in India's consumer goods marketBeverage industry in India: Indian companies are seeing strong growth in drinks like coffee, ready-to-drink options, and protein beverages....
09 Jun, 2026, 07.42 PM IST
From gym tubs to kitchen staples: Protein becomes India’s new food trendIndia's food market is seeing a surge in protein-enriched products. These items are moving beyond fitness enthusiasts to everyday consumers...
08 Jun, 2026, 06.07 PM IST
Every '60s house had one; now it's the cleaning supply thrifters are using as rustic decorMid-century metal dustpans are experiencing a revival, transitioning from cleaning tools to sought-after rustic decor. This trend taps into...
08 Jun, 2026, 05.46 PM IST
In 1908, a New York merchant mailed tea samples in silk pouches to cut costs and accidentally changed how the world drinks teaA simple cost-saving idea in 1908 led to the tea bag. Thomas Sullivan sent tea in silk pouches, but customers brewed the whole bag. This ac...
06 Jun, 2026, 05.22 PM IST
Geopolitical churn continues to impact costs, amid diverse consumer expectations: Nestle chairman Manish TiwaryNestle India sees rural areas as a major growth avenue. The company is focusing on increasing sales volume and investing more in its brands...
05 Jun, 2026, 09.42 PM IST
Those willing to look beyond the fog of war: 5 large-caps from different sectors with upside potential of up to 28%The news mix could not be more confusing. On the one hand, the US House voted to halt Trump’s Iran war, and Israel and Lebanon again agreed...
04 Jun, 2026, 02.15 PM IST
Psychology says people who can’t work without music or a familiar show playing in the background aren’t lazy but their brain is running a secret algorithm that needs a soundtrack to boot upMillions of people can't start a single task without pressing play first. Science finally explains why that's not a quirk, it's neuroscienc...
31 May, 2026, 04.29 PM IST
Sugarcane or Ganne Ka Juice Not Healthy: ICMR suggests avoiding soft drinks, fruit juices, tea, and coffeeGanne Ka Juice Peene Ke Nuksaan: As heatwaves intensify, health experts caution against excessive sugarcane juice consumption due to its hi...
29 May, 2026, 01.00 PM IST
India’s brandy boom still feels uncool. Liquor cos want to give it a makeoverBrandy, a spirit deeply entrenched in South India's culture and cinema, is now undergoing a national makeover. Despite being India's second...
20 May, 2026, 11.38 AM IST
Tata Consumer banks on strong brands, selective price hikes to fuel double-digit growthTata Consumer Products is set for strong growth by 2027. The company will use its popular brands and varied products to achieve this. Smart...
11 May, 2026, 12.23 PM IST
How weaker dollar is quietly making life more expensive for AmericansA weaker US dollar, down about 10% since early 2025, is quietly increasing costs for Americans, impacting everything from vacations to groc...
03 May, 2026, 05.11 PM IST
The 9 pm rule inside India’s predictable summer shopping patternIndia's summer consumption reveals a nationwide pattern: ice cream orders consistently peak at 9 PM, with demand doubling between 6 PM and ...
29 Apr, 2026, 01.29 PM IST
Ghee coffee, nuts, poha: Rakul Preet Singh reveals the diet behind her perfect ten figure. What are the health benefits of ghee or bulletproof coffee?Actress Rakul Preet Singh shares her fitness secrets. Her routine emphasizes hydration, balanced meals, and smart snacking. She prioritizes...
23 Apr, 2026, 10.10 AM IST