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CHOLAYIL
D2C is the future of retail: ETILC membersRetailers will need to be ready to anticipate demand by analyzing customer trends and applying automation tools. This will be essential to ...28 Mar, 2022, 11.43 AM IST- FMCG firms have recovered successfully due to restructured supply chains and adigital first strategy: ETILC MembersThe past year saw many jolts to the supply chain. Demand for many items was volatile. While short-term demand for some items increased shar...15 Mar, 2021, 08.01 PM IST
- Iconic Brands of India: Indigenous brands step into the spotlightAs Indian companies and brands nurture global ambitions, they face a plethora of choices and challenges. Understanding new markets, new set...07 Apr, 2020, 01.00 PM IST
- Iconic Brands of India: Indigenous brands step into the spotlightAs Indian companies and brands nurture global ambitions, they face a plethora of choices and challenges. Understanding new markets, new set...07 Apr, 2020, 12.55 PM IST
- ‘Marketing Superstar’ Nabankur Gupta passes away at 70Gupta pioneered the concept of sub-branding and, subsequently, multi-branding in consumer durables at Videocon.08 Dec, 2018, 11.20 AM IST
- Why companies like HUL, Patanjali, Dabur are taking a crack at the market for ayurvedic and herbal productsCompanies are queueing up to take advantage of the rapid evolution in naturals and ayurveda, which have been a sidelight for decades.15 Oct, 2017, 10.45 AM IST
- FMCG companies pin hopes on growth oriented Budget"As with every other Budget, restraining deficits and delivering higher growth is going to be a great challenge," said Emami CFO & CEO Fina...26 Jan, 2017, 01.01 PM IST
- Cholayil to offer more under Medimix brand, eyes Rs 200 crore salesCurrently, the Cholayil group has sales of Rs 150 crore from Medimix soaps, to which western states contributed around 36 per cent.20 Dec, 2015, 10.41 AM IST
- AVA Group acquires Kerala based Melam MasalasThe acquisition, through AVA Condiments LLP - a newly established wholly owned subsidiary of AVA Cholayil Health Care Pvt.Ltd., will includ...15 Jul, 2015, 01.10 PM IST
- AVA Group acquires Melam brand for undisclosed sumThe acquisiton has been made by newly formed AVA Condiments LLP, subsidiary of AVA Cholayil Health Care.14 Jul, 2015, 08.03 PM IST
- Medimix journey from ayurvedic soap to hand washTo finance the forays into new categories and the expansions, Cholayil is planning to raise over Rs 100 crore via an IPO, says a top offici...11 Dec, 2012, 06.00 AM IST
- Do India need brand valuation model?The model will focus on utility factor, which is given prime importance by Indian consumers.07 Jul, 2007, 12.35 AM IST
- Godrej's top 5 brands pegged at Rs 2,650 crThe potential value of the brands has been put at Rs 3,880-crore, which could perhaps be unlocked later.22 May, 2007, 02.10 AM IST
- Cholayil to unveil skin-care rangeChennai-based Cholayil Group, manufacturers of Medimix soaps and Cuticura talcs, is set to diversify into the skin care category.22 Nov, 2006, 12.32 AM IST
- Ayurveda looks for some branded appealMove over wellness centres in distant hills offering ayurvedic treatment. You can now walk into branded centres offering an array of ayurve...31 Oct, 2006, 01.36 AM IST
- FMCG cos to revamp, expand core brandsMost FMCG companies seem to be high on expanding the core value of products and brands which have traditionally been confined to a specific...06 Jun, 2006, 12.40 AM IST
- FMCG cos prescribe a new look for medicinal brandsMost FMCG companies seem to be high on expanding the core value of products and brands, which have traditionally been confined to a specifi...05 Jun, 2006, 12.00 AM IST
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