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CHANNEL 4 ADVERTISING OPERATIONS
Britain's BBC, Channel 4 discuss broader tie-up to cut costs, sources sayBBC and Channel 4 are engaging in preliminary discussions regarding a potential joint venture to combine operations. This collaboration wou...
MeitY planning strict protocol for swift takedown of CSEAM contentThe standard operating procedure (SOP) will be modelled on a similar protocol created earlier to tackle the spread of non-consensual imager...
Meta deploys new AI tools to combat child exploitation on Facebook, InstagramMeta said the new measures are designed to identify advertisements that either feature child sexual abuse material (CSAM) or covertly direc...
Razorpay cofounder Shashank Kumar explains how ChatGPT ads will work in IndiaRazorpay has teamed up with OpenAI to introduce advertising on ChatGPT for Indian enterprises. This collaboration features well-known brand...
The Comeback of the Physical Store—and What It Means for Your BusinessBrick-and-mortar retail is not declining but evolving, as stores take on new roles as logistics hubs, experiential destinations, and powerf...
Meesho shares jump 6% as content commerce NMV grows 152% in Q2. Buy, sell or hold the stock?Meesho shares rose after strong growth in its Content Commerce business, with NMV increasing 152% year-on-year. Brokerages remain divided, ...
SDKs emerge as key gateway to AI advertising as in-app ad market hits $400 billionIndependent advertising technology platforms are set to leverage SDKs to dominate the $400 billion in-app advertising market. Growth in thi...
Pinterest names Amazon executive James Dibbo as new CFOPinterest announced the appointment of James Dibbo as its new chief financial officer effective October 26. Dibbo previously led financial ...
Samsung poised for historic $73.4 billion quarterly operating profit on memory demand surgeSamsung Electronics is expected to report a record quarterly profit due to increased demand for memory semiconductors. The anticipated oper...
UPI MDR: 0.4% charge raises questions over MSME margins, cash flows and digital creditIndustry representatives say merchant size, margins, and the nature of goods should determine the merchant discount rate (MDR), while finte...
In 2016, an Australian mother started making jewellery in her garage after losing her job; 6 years later, sales hit $2.5 millionNikki Kelly did not set out to build a jewellery company. After losing her corporate job at 38 weeks pregnant, she used $1,000 from family ...
“God Made Trump, the Country He Loves”: 13 taxpayer-funded ads and $20 million campaign revealed as Trump’s unusual ad blitz expandsThe Trump administration is actively utilizing 13 taxpayer-funded, campaign-style ads to promote its policies. These advertisements showcas...
ASCI issues AI labelling guidelines for ads, rules to take effect in three monthsASCI’s new AI advertising guidelines require disclosure of synthetically generated content (SGC) when hiding its AI origin could materially...
In 2018, a California couple invested $5,000 in Bala; today, their fitness brand generates more than $30 million in annual salesNatalie Holloway, Co-Founder and CEO of Bala, shares how she and co-founder Max developed the fitness brand from a $5,000 beginning into a ...
IPO-bound Kuku turns profitable as FY26 revenue jumps sixfold to Rs 1,484 croreThe company reported revenue from operations of Rs 1,484.2 crore, up 514% from Rs 241.6 crore a year earlier, per its audited financial sta...
ChatGPT is coming for a bite of Google-Meta’s ad pieMultiple Indian consumer brands, including SuperYou, Sirona, BellaVita, Sebamed, and Mamaearth have started testing the platform, as advert...
New indicator for New India: 25 stocks whose numbers can reveal what is in store for the economy and the stock marketFor decades, there was a familiar way to understand the Indian consumer. Economists waited for GDP, industrial production, inflation, credi...