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CENTRE ADVERTISING BUDGET INCREASES
Star of Rs 3201 crore movie was unemployed for 1.5 years, had to walk dogs to earn living: ‘Nothing was…’Horror hit 'Obsession' has become a global sensation, raking in over $337 million. Star Inde Navarrette, who plays Nikki, revealed a tough ...
Optimised to death, remembered by noneWhen brands go after metrics and impressions, what is forgotten is getting into the minds of customers.
Punjab Police Admit Card 2026 released: Check direct link, how to download, recruitment details, and everything else you need to knowPunjab Police has released Constable admit cards for 3,298 vacancies, with the Computer-Based Test starting July 1, 2026. Candidates who ap...
Sebi weighs allowing celebrity endorsements for market entitiesSEBI is proposing a significant overhaul of advertising rules for financial entities, aiming for a unified framework. The changes would all...
AI risks spark 30% surge in India cybersecurity spends as enterprises ramp up defencesCorporate India is witnessing a significant surge in cybersecurity spending, up 30% year-on-year, as businesses race to safeguard data and ...
Sebi proposes common advertising code for brokers, mutual funds, may allow celebrity endorsementsSebi has proposed a common advertising code for brokers, mutual funds, investment advisers and other regulated entities, aiming to simplify...
Beyond brand visibility: Why media partnerships matter for business growth and thought leadershipAs digital advertising becomes more crowded, brands are reconsidering their strategies to reach business audiences and decision-makers. Med...
India emerges as a hybrid video entertainment economy, driven by shifting audience preferencesIndia's entertainment landscape is transforming into a hybrid model, with audiences now dictating content, business strategies, and viewing...
Meesho shares rise 2% as Citi initiates coverage with Buy rating. Here's whyInternational brokerage Citi initiated coverage on Meesho with a 'Buy' rating, setting a target price of Rs 210 and anticipating a 23% upsi...
Talent shortage slows AI project progress beyond pilot stagesIndia faces a looming AI talent crisis, with projections indicating a shortage of over a million professionals by 2027. Companies are strug...
Software-hardware loop fuelling all new AI super cycleWhile energy and cooling challenges persist, a lot more hardware requirements are expected to emerge, Synopsys CIO Sriram Sitaraman told ET...
West Bengal unveils jobs-led budget with tourism, North Bengal pushWest Bengal's new budget prioritizes a five-pronged revival strategy, focusing on women's empowerment, youth employment, and agriculture. K...
West Bengal Budget 2026: Govt allocates Rs 36,000 crore for Annapurna Yojna; hikes DA by 20%West Bengal's new BJP government unveiled its first budget, prioritizing welfare and employment. Finance Minister Swapan Dasgupta announced...
CCPA fines Storia Foods, English Oven Rs 1 lakh each for misleading '100%' claims on food labelsTwo prominent food companies, Storia Foods and Mrs. Bectors Food Specialities, have been fined Rs 1 lakh each by the Central Consumer Prote...
Bihar gets record Rs 10,000 crore for rail infrastructure in FY27: Ashwini VaishnawBihar's rail network is set for a major upgrade. The Union Railway Minister announced a record Rs 10,000 crore allocation for infrastructur...
Accenture cuts revenue outlook, stock crashes 17%Accenture has lowered its annual revenue growth forecast. Companies are still cautious about spending on technology. This is happening even...
Centre may issue nearly 3 crore more ration cards after states delete ineligible entries: Union Food Minister Pralhad JoshiUnion Food Minister Pralhad Joshi announced that approximately 3 crore new ration cards can be issued. This follows state governments remov...
Will Zee Entertainment’s FIFA World Cup deal turn the needle for its 3.3 crore shareholders?Zee Entertainment Enterprises pulled off a surprise win by securing India's broadcast and digital rights for multiple FIFA events through 2...
Advertisers bet on movie stars to stand out in IPL 2026 seasonCelebrity ads surged 34% during IPL 19, making up 61% of total ad volumes. This happened even as fewer advertisers participated. IPL remain...
Live sports score big, keep fans glued across big & small screensIndia's sports viewership is rapidly shifting to multiple platforms. Major events like the FIFA World Cup and IPL are drawing huge crowds o...