Searched for
CTV BUYING PLATFORM
AI, quick commerce are reshaping how India spends on advertising: WPP Media's Prasanth KumarIndia's advertising market will grow in 2026. Marketers face unprecedented volatility, juggling many challenges. Despite global tensions an...
Gunman shoots several tourists at historic pyramids in MexicoAn armed man opened fire on tourists atop the Teotihuacan pyramids, killing one Canadian and injuring at least 13 others. The shooter, iden...
Unified ad tracking needs wider buy-in to succeedA new cross-media advertising measurement system from BARC and Nielsen aims to give brands a single view of campaign reach across TV and di...
Pinterest raises quarterly revenue forecast, boosted by tvScientific dealPinterest on Wednesday raised its forecast for first-quarter revenue, to reflect a contribution to its financials from the newly acquired c...
US Stocks: Pinterest raises quarterly revenue forecast, boosted by tvScientific deal, shares rise 3%The acquisition of tvScientific, announced in December 2025, is Pinterest's first major deal since 2022. It integrates tvScientific's outco...
Trump threatens to block Gordie Howe international bridge opening unless US is ‘fully compensated’Gordie Howe international bridge: US President Donald Trump has threatened to stop the opening of the Gordie Howe International Bridge. He ...
Memory of a Killer Episode 4 release time, schedule and how to watch on Fox and Hulu: global release timings for all regions, cast, creators, title and plotMemory of a Killer Episode 4 release time, schedule and how to watch details are now available. Episode 4 is titled “Unhappy Ending.” The e...
Add CTV views in audience measurement, BARC toldThe I&B ministry has urged BARC to integrate Connected TV (CTV) viewership into its measurement framework to enhance the system as consumer...
Trade Desk stock collapses 28% after Q2 shock — is this the beginning of the end for ad tech's golden run?Trade Desk stock took a massive 28% nosedive after the company’s Q2 2025 earnings report left Wall Street stunned. While the ad tech giant ...
What to buy during a market dip? Brokerages recommend 3 stocks that could give 19-30% returnGujarat Gas, Jana Small Finance Bank, and Affle (India) Ltd are key picks, offering an attractive upside potential of 19% to 34% over the n...
IPL 2025 eyes record ₹4,500 crore in ad revenue as JioStar secures 32 sponsorsThe Indian Premier League 2025, starting Saturday, aims to set a new record in advertising revenue and increase paid subscriptions. JioStar...
Ad rates for Champions Trophy final surge with India's entryJioStar seeks up to Rs 35 lakh per 10-second ad spot on TV for the ICC Champions Trophy final, bolstered by India's success. The India vs P...
It's game on: IPL Ad revenues may cross Rs 6,000 crore this yearThe Indian Premier League 2025 ecosystem is set to generate ₹6,000-₹7,000 crore in advertising revenue across TV, digital platforms, team s...
JioStar courts advertisers for ICC Champions Trophy amid ad market slowdownJioStar is negotiating TV and digital ad sales for the ICC Champions Trophy while the advertising market remains cautious. Despite high ad ...
Don’t miss out: Got $250? These 2 stocks are set to skyrocket in 2025, say Wall Street pros! Here's whyDatadog and The Trade Desk have been identified as promising investment opportunities for 2025 by Wall Street experts. Datadog, leading in ...
India in T20 World Cup final, Disney Star hikes ad ratesStar Sports is the official TV broadcast partner of the tournament. Prior to the tournament, the broadcaster had quoted spot buy rates of ₹...
LS Digital launches new tech for programmatic marketingLS Digital's CoMMeT technology streamlines programmatic marketing by automating processes and integrating various digital tools. It offers ...
Disney Star, Viacom18 set to battle it out for IPL ad dollars amid merger talksDisney Star and Viacom18 are preparing for an intense battle over ad revenue in IPL 2024, despite ongoing merger talks between their parent...
Building blocks in place, Viacom18 will hope to build profitable sports business: Anil Jayaraj, CEOThe company recently bagged the TV and digital rights to all the domestic and international cricket matches held in India for ₹5,963 crore ...
Disney Star seeks premium rates from advertisers for ICC CWC, Asia CupStar Sports is asking for Rs 120 crore for co-presenting sponsorship and Rs 90 crore for associate sponsorship opportunities for the World ...