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CRM BATTLE
The 1% that keeps leaders awake: Accuracy anxiety takes centre stage at ET AI Conclave & Awards 2025As AI systems move from proof-of-concept to production, across hospitals, boardrooms, and beyond, leaders debate the high stakes of precisi...- OpenAI launches Frontier after Claude Cowork — could it replace Salesforce and Workday? What it does and why it mattersOpenAI launches Frontier, an AI agent platform designed to automate workflows across Salesforce, Workday, and enterprise software. Enterpri...
- Big brands choose an adversary to 'bounce' themselves against - politeness is passeBrand growth needs differentiation by enemy. Brands seeking improvement often disappear. The mind recognizes opposition, not superiority. B...
- Centre rejects Punjab govt's stubble funding demandThe BJP-led central government and the AAP-led Punjab government are at odds over funding incentives to prevent stubble burning, with the i...
- Google's contemplated mega deal would prompt new fight with regulatorsGoogle was mulling an offer for HubSpot, which has a market value of $34 billion. Google has been weighing the antitrust risks of a potenti...
- The Walking Dead: The Ones Who Live - Release Window unveiled with new cast details | Here’s a sneak peekEnthusiasts of "The Walking Dead" franchise can anticipate a thrilling addition to the series in the coming year with "The Walking Dead: Th...
- Aventose to target India and Europe in 2022 with its safety-driven, flexible charging, high adoption, reliable electric vehicle portfolioAventose to enable fast EV adoption through its complete solution which solves major concerns regarding safety, range, charging, service, d...
- Battling Covid blues, Kapture CRM sees strong growth in 2020The industry-agnostic platform works equally well for both e-commerce and traditional sectors.
- Software rental firms turn the spotlight on IndiaJust as Bengaluru rose to prominence as a technology services hub, Chennai has silently become the SaaS capital.
- Zoho to open data centres in Mumbai & Chennai as India business sees spikeThe company's move to have local centres comes at a time when a debate is raging on localization of data and what needs to be stored within...
- SAP bets big on privacy in customer relationship management (CRM) battleCore to the C/4HANA suite, top SAP executives say, is the idea that businesses have to be prepared for as consumers are taking back control...
- WhatsApp is writing a custom message for large enterprisesMessaging app to add several new features including customer support and merchant payments.
- Why Microsoft-Nokia deal may hit Satya Nadella’s chances for the top jobNadella finished his BTech in electrical engineering from Mangalore University in 1988 and went on to do an MS in computer science and MBA ...
- Conquest 2013: Watch ten promising start-ups battle it out for the ultimate titleConquest, BITS Pilani’s annual international start-up conclave gears up for the GRAND grand-finale.
- Cable operators facing set-top box shortage as digitisation deadline approaches nearDirect-to-home or DTH operators, who use satellite and dish antennae, are therefore well placed to grab the business from cable operators.
- Do-not-call registry to hit small telemarketersIndustry estimates that the domestic outbound telemarketing industry may see a sharp drop of around 25% in hiring and turnover growth by 20...
- Google, Salesforce bond thickensUnder the pact, Salesforce will resell the Google AdWords platform, acting as an official distribution channel.
- Consumer durable cos face the threat of brand poisoning nowThey are supposed to be troubleshooters, but increasingly the technicians are turning trouble-makers for consumer durable manufacturers.
- TIL widens ties with Buongiorno for mobile media solutionsTimes Internet Limited (TIL) - the Internet venture of India’s largest media house, the Times Group -- has signed a new and more comprehens...
- Brand relevance is new mantra for sellingAaker urged marketers to ask the following questions: What personality does the brand have and how can it be communicated?
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