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BURSON MARSTELLER
Yes, it's true! Donald 'Trumps' Modi, Pope to become most-followed leader on TwitterThe Indian Prime Minister, with his 35M followers on Twitter is sure to catch up soon.
- PM Narendra Modi is the most followed leader on Facebook
Prime Minister Narendra Modi has become the most followed world leader on Facebook with over 40 million people following his personal accou...
Can cyber diplomacy replace traditional diplomats and help us get a handle on the world's most complicated problems?They do public diplomacy, of which cyber diplomacy is a newer version, to create goodwill and shape the international political and social ...
Five questions to ask before doing business in a new global marketLocal reactions to your company are likely to be influenced by popular conceptions and stereotypes about your organization's home country.
Most Arabs reject ISIS, think 'caliphate' will fail: SurveyWhile three in four Arab youth are concerned about the rise of ISIS, just one in six believes the terror group ultimately will succeed.
Narendra Modi third most followed world leader on Twitter: StudyModi had 10,902,510 followers till March 24. In terms of influence, Pope was the most effective. Prime Minister Modi was the fifth most inf...
Sushma Swaraj most followed foreign minister on TwitterWhile the ranking is based on numbers till November-end, Swaraj, who joined the social platform in November 2010, now has about 19 lakh fol...
20 Keralites in Arabian Business '100 Indian Power List'Managing Director of the Lulu Group, Yusuff Ali MA, has retained his top position on the list for the fifth consecutive year.
Narendra Modi surpasses White House in Twitter follower baseModi, the fourth most "followed" world leader on Twitter, has overtaken the White House in terms of number of followers on the microbloggin...
Narendra Modi may soon have more Twitter followers than White HouseAccording to a study, US President is the most followed leader on Twitter followed by Pope Francis, Susilo Bambang Yudhoyono, The White Hou...
Narendra Modi becomes sixth most powerful leader on TwitterAfter Barack Obama, who has over 40 million followers on Facebook, Narendra Modi is the second most popular politician in the world.
Adfactors expands Asia operations to Sri LankaAdfactors, India’s largest public relations firm and The Holmes Report’s ‘Asia-Pacific Financial Consultancy of the Year’ in 2013, has set ...
Regulators shouldn't contradict each other: CCI chief Ashok ChawlaRegulators' functions should not contradict each other and their actions should not result in unnecessary burden on economy, Ashok Chawla t...
Congress in serious PR activities, media hub to help leaders plan their day, clothesThe party recently engaged PR firm Genesis Burson-Marsteller to handle its external publicity, digital and communications strategy.
Congress set to unleash big publicity blitz from January 18Rahul has spoken of upcoming changes in the way Congress will look at governance — indeed, as he said, changes "that you can't even imagine...
Rahul Gandhi does not need PR agency for image make-over: CongressCongress denied reports that it has roped in Japanese advertising and communication firms to brush up the public image of Rahul Gandhi befo...
PR, ad majors roped in for Rahul Gandhi's Rs 500 crore blitzRahul Gandhi roped in public relations agency Genesis Burson-Marsteller & Japanese advertising firm Dentsu which are expected to create a c...
Delhi election 2013: Vote versus work for NCR office-goersDelhi contributes a significant share to the workforce in the twin NCR cities, but Haryana and UP govts that administer them didn't declare...
India missing huge opportunity for country branding & marketing on TwitterAt least 184 countries, including India, are officially not present on Twitter through their real name, thus missing an opportunity to prom...
- Clinton campaign chief architect steps down
Mark Penn, the pollster and chief architect of Hillary Clinton's campaign, has been replaced after it was disclosed that he met with the Co...