Urbane Indians are trading single malts for something smoother, sweeter, and less conventional. And Buffalo Trace is leading the charge.

Legacy American distillery Buffalo Trace swapped rye for wheat and created Weller. Now, the original wheated bourbon has arrived in India i...

In November 2025, the world's most awarded distillery set up shop at Mumbai’s Palladium for three days. Turns out, India was ready for it.

Global spirits giant Sazerac considers India central to its long-term growth, eyeing the booming premium whiskey market. Introducing Americ...

Sazerac, a US-based spirits company, will expand its bourbon whiskey offerings in India. The company sees India as a key growth market. It ...

This November marks a year since its borders reopened to the world and the country has seen a sharp rise in Indian travellers. The foreign ...

Sazerac has acquired the 20% stake that private equity investor Gaja Capital still held at a valuation of 1,000 crore, said people aware of...

Sazerac had acquired an equity stake in JDPL from Gaja Capital, who would continue to remain partially invested in the company, a release s...

This marks a rare M&A deal — the only transaction other than Diageo’s takeover of United Spirits in over a decade — in the heavily regulate...

A good whiskey never comes on its own; it can only be invoked, cajoled or coerced to appear.