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FIFA World Cup marketing spends in India may halve as brands stay awayThe FIFA World Cup has begun in India with minimal marketing buzz. Brands are hesitant due to poor match timings and late broadcast deals. ...- Which channel will show FIFA World Cup in India? Where to watch matches liveFootball fans in India can catch the FIFA World Cup 2026 on ZEE channels and the Zee5 app. Selected matches, including the opener and knock...
- In 1955, TV engineer Eugene Polley tried to free viewers from getting up during commercials, and the remote control changed living roomsThe remote control, debuting in 1955, revolutionized the television landscape by placing the power of choice in viewers' hands. No longer t...
- Zee puts FIFA World Cup behind paywall to grow subscriber baseZEE5 is offering dedicated FIFA World Cup subscription packs. Viewers will buy these packs directly. This strategy aims to boost ZEE5 subsc...
- This world cup, brand it like BeckhamTonight marks the beginning of the football World Cup, turning into an exciting dual-screen experience. Fans will be buzzing on their smart...
- ZEE5 unveils star-studded commentary panel for FIFA World Cup 2026ZEE5 will bring the FIFA World Cup 2026 to Indian fans in Hindi, English, Bangla, and Malayalam. Football legends like Gurpreet Singh Sandh...
- BSNL, IIT Kanpur sign MoU for next-generation telecom technologiesBharat Sanchar Nigam Limited (BSNL) and the Indian Institute of Technology (IIT) Kanpur have signed a Memorandum of Understanding (MoU) for...
- BRICS+ agriculture beyond borders: Trade and resilience for a food-secure worldWith India’s leadership and BRICS+ cooperation, agriculture can become not only a source of food, but a foundation for resilience, prosperi...
- New Zealand issues state of emergency as 11-metre waves batter Wellington coast; hundreds evacuatedAuthorities evacuated hundreds of people from their seaside homes in New Zealand's capital on Tuesday as 11-metre (36-foot) waves lashed th...
- 'Need to leave cricket behind & find sports that are relevant'Zee Entertainment is making a significant long-term bet on football. The company has secured FIFA media rights until 2034, including upcomi...
- Zee appoints Tejkarran Singh Bajaj as Zee5 India business headZee Entertainment Enterprises Ltd (ZEEL) has appointed Tejkarran Singh Bajaj as Business Head for Zee5 India to bolster its digital busines...
- News channels draw battle lines over ratings freezeRegional broadcasters explore court options as MIB extends BARC news ratings suspension by four weeks.
- Taiwan says Chinese coast guard, research ships near key South China Sea islandsTaiwan has reported a new escalation in the South China Sea on Saturday. A Chinese coast guard ship and a survey vessel conducted a coordin...
- Jharkhand State Cricket Association signs three-year streaming deal with JioHotstar for JT20 LeagueJharkhand State Cricket Association has partnered with JioHotstar for digital broadcasting of the Jharkhand T20 League. This three-year dea...
- FIFA World Cup 2026 live streaming in India: When and where to watch online and on TV; check OTT platform and subscription plansIndian football fans can now watch the FIFA World Cup 2026 on Zee Entertainment Enterprises Ltd., with all matches available for streaming ...
- JioStar bets on mainstreaming women’s cricket fandom with ICC Women’s T20 World Cup campaignJioStar and ICC have launched an integrated marketing campaign for the ICC Women’s T20 World Cup 2026, aiming to boost mainstream fandom fo...
- Zee secures FIFA World Cup broadcasting rightsZee Entertainment Enterprises has acquired media rights for the FIFA World Cup 2026 and 2030 in India. This move signals Zee's re-entry int...
- 'Excited to bring world's biggest sporting spectacles to Indian audiences': Zee CEO Punit Goenka after securing FIFA broadcasting rights till 2034Zee Entertainment Enterprises has partnered with FIFA. This collaboration will bring major FIFA football events to Indian audiences. The co...
- Zee to stream FIFA World Cup 2026 in IndiaZee Entertainment Enterprises has secured media rights for FIFA events in India until 2034. This includes the FIFA World Cup 2026 and 2030,...
- India’s TV industry faces deeper pressure as viewers, advertisers move onlineIndia's television industry is facing significant challenges. Advertising demand is slowing, and fewer people are subscribing to pay-TV. Vi...
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