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World Cup 2014: Kolkata ready to catch the fever on small screenWhile the demand has always been there in the 22-24 inch segment, the World Cup has pushed the sale of the big screen TVs in the range of 3...13 Jun, 2014, 03.18 PM IST- Pakistan outdoes India in supplying footballs to European countriesNot only has Pak earned honour of manufacturing ball that will be used in FIFA 2014 matches, it has also outdone India in supplying footbal...07 Jun, 2014, 05.22 AM IST
- Sony India targeting pan-India revenue of Rs 750 croreTo draw in consumers, attractive financial schemes have also been launched with a down payment of Rs 1,999 for any television and the balan...05 Jun, 2014, 07.46 PM IST
- Business of online retailers and sportswear brands soar through sales of FIFA merchandiseEven before the soccer World Cup kicks off at the Arena de Sao Paolo, sportswear brands such as Adidas and online retailers like Amazon, Fl...05 Jun, 2014, 08.51 AM IST
- Brands catch FIFA World Cup fever to push sales this football seasonCoca-Cola, for instance, ran a global consumer promotion for the world's largest sporting spectacle across 207 countries, and the response ...05 Jun, 2014, 08.50 AM IST
- Pakistan to produce World Cup soccer ballsIn December 2013, Brazil unveiled the latest soccer ball for the 2014 edition -- the Brazuca -- on the official FIFA World Cup website.21 May, 2014, 07.07 PM IST
- Sportswear giants like Adidas, Nike scramble to make the most of 2014 FIFA world CupMarketers like sportswear giants Adidas and Nike, are scrambling to make the most of this year's biggest sporting event.12 May, 2014, 01.16 PM IST
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