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BRASH BRANDS
Our investors ignored, disrespected us: Udemy cofounder opens up about sale to CourseraAiring his frustration over the startup’s sale to rival Coursera, Gagan Biyani said in a social media post that 15 years of investor-led de...
Hyundai under pressure from Tata, Mahindra as $3.5 billion India IPO loomsTata Motors and Mahindra challenge Hyundai for India's No.2 spot amid Hyundai's $3.5 billion IPO plan. Hyundai held 13.5% sales, Tata 13.2%...
Bernard Arnault becomes world’s richest man. See who is heBernard Arnault, the CEO of LVMH, overtook Elon Musk as the world’s richest person. Bernard Arnault’s net worth is $171 billion, more than ...
Cricketer MS Dhoni chooses Coca-Cola’s Powerade for endorsement3 -year endorsement deal for sports drink pegged at about Rs 15 crore.
India's oldest challenger brand: Can it learn new tricks?The new Congress playbook proves you can teach an old dog new tricks. But are they clever enough to woo the nation?
'Brand Salman' worth $39mn: Will blackbuck verdict hurt Bollywood's bad boy?Brand experts feel that Jodhpur Court verdict may mean a drop in actor's already shrinking endorsements' kitty.
From comfy Granny to chic chick?Mostly seen on the streets as yellow cabs or the chauffeur-driven vehicle of choice for government functionaries unburdened by concerns of ...
Uber’s surrender & the humbling of US tech giants in ChinaAfter a costly battle in which both sides shelled out billions subsidising rides, Chief Executive Travis Kalanick decided to call off the w...
After overtaking MS Dhoni in endorsements, Virat Kohli races ahead in social media popularityKohli averaged a record of close to 12 lakh conversations in March, compared with 7 lakh for Dhoni, according to social media tracker Autum...
View: ‘Make in India’ and ‘Manufacture in India’ are two different thingsThe Modi govt has laid much stress on its “Make in India“ campaign. After all, he won the election by promising jobs galore through rapid i...
Backstage with sporting legendsAbhishek Ganguly shares Puma's memories from interactions with athletes around the globe
Retirement from Tests won't affect Brand Dhoni: Prasoon Joshi"Every step somebody takes will change the way the brand is consumed. In his case whether it will take a turn for good or worse it remains ...
From amateur to professional sport: How significant a year was 2013 in Indian badminton?In 2013 for the first time, an Indian women’s singles badminton player won a medal at the World Championships.
- Tata Elxsi, Brash Brands tie up for brand consultancy services
The product design arm of Tata group, Tata Elxsi, has partnered UAE-based Brash Brands for offering brand consultancy and integrated design...
Why Vijay Mallya is not Richard Branson & vice versaRichard Branson challenges market leaders, Vijay Mallya likes to be market leader. Branson talks social causes, Mallya doesn't. Branson doe...
- Tatas swear by the name of West Bengal, but will they have a second thought?
The Tatas are perhaps never going to invest in West Bengal again, at least not so long as Mamata Banerjee's government is in power.
- World-sourcing entertainment
Leicester Square is no stranger to Bollywood tamashas once in a while. But when Shiamak Davar shook a leg to a predominantly British audien...
- It's business as usual for Beijing copyright pirates
China has muffled dissidents and thinned out its notorious traffic for the Beijing Olympics, but its brazen peddlers of counterfeit goods a...
- Brand Tendulkar: Losing appeal for youth
With his best cricketing years behind him, brand Tendulkar no longer appeals to youth-focused marketers. A debate. Brand Dhoni | Football c...
- Murdoch looks to legacy with Dow Jones bid
News Corp’s Rupert Murdoch spent a lifetime building a global media empire, but is best known for tarting up tabloids with topless girls an...