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BRAND SRK
Natural diamonds, real change: Driving sustainable impact in IndiaThe diamond industry is prioritizing sustainability, with India leading the charge by integrating a fifth 'C' – conscience – alongside trad...- What is Shah Rukh Khan’s secret to his IPL team KKR’s success? Karan Johar breaks it downFilmmaker Karan Johar reveals Shah Rukh Khan's Kolkata Knight Riders is a success due to his deep involvement. SRK's hands-on strategy and ...
- IPL: Bollywood superstars, top players share ad spoils as cricket frenzy sweeps India overKing Khan has pocketed the most endorsement money this IPL season, followed by Ajay Devgn. Big cricketing names are not far behind too, wit...
- Shah Rukh Khan's 'X' hoodie sold out of Aryan Khan's streetwear brand worth nearly Rs 2 lakh now out of stockAryan Khan’s streetwear brand D’YAVOL X was launched with much hype and hoopla on April 30, 2023, via its official website. D’YAVOL X is a ...
- Thums up picks Shah Rukh, sets stage for SRK-Salman showdownThe new commercial featuring SRK is themed somewhat around his soon-to-be released movie Pathan, which also marks the actor's return to Bol...
- Ads featuring SRK back on mainstream, Social MediaChocolate maker Mondelez has released a new Diwali ad featuring SRK over this weekend while edtech company Byju's has resumed ads featuring...
- Byju’s hits pause on Shah Rukh Khan ads after son Aryan Khan’s arrestByju’s has over the last few days pulled ads featuring Shah Rukh Khan despite advance bookings after facing backlash on social media platfo...
- Opinions split over effects of Aryan's arrest on Brand Shah Rukh KhanKhan, who endorses more than a dozen brands, including Byju's, Big Basket, D'decor, Dubai Tourism and Reliance Jio, was ranked 4th in Duff ...
- Online grocery store BigBasket ropes in Shah Rukh Khan as brand ambassadorBigBasket.com has roped in Shah Rukh Khan as brand ambassador for an undisclosed fee. The company announced it through a series of tweets.
- Why SoftBank has designs on this fashion start-up 'Yepme.com'The founders of Yepme.com, Sandeep Sharma & Vivek Gaur, speak on big-time funding, working with Shah Rukh Khan and bouncing back after init...
- Does endorsement from multiple celebrities at the same time help a brand?Can multiple celebrity ambassadors add more sheen to a brand? Or is bringing in a pair of fresh legs just a smart strategy in succession pl...
- Is brand SRK losing sheen due to controversies?In the last couple of years, the actor has not signed any big brand endorsement deals although his portfolio still boasts of more than a do...
- Brand SRK bags big bang deals for KKRThis time, it is an energy drink and another apparel brand that is willing to ride on Brand SRK as Season Three beckons.
- Linc Pen: SRK shots expectationsIn September 2008, Linc Pen signed a one-year brand endorsement contract with SRK.
- Colgate ropes in SRK as its new brand ambassadorFMCG giant Colgate Palmolive has signed on SRK to be its new brand ambassador.
- Does visibility in TV determine popularity of stars?SRK and Tendulkar are the highest paid icons in the advertisement industry, but visibility wise, others are stealing a march on them. Bolly...
- Mumbai, Delhi love SRK's IPL team more than their ownSRK has managed to charm followers across cities to root for his team ,Kolkata Knight Riders, rather than their hometown franchisees. IPL C...
- The making of Brand SRKBrand SRK is the distillation of all that we want to be projected on the 70 mm screen called Shah Rukh Khan. Bollywood at Tussauds | Bollyw...
- Who rules Bollywood - Shah Rukh or Aamir?We attempt to track down SRK and Aamir's business records and market value to assess and analyze their star power. Business of Bollywood | ...
- Star locks Airtel, Hyundai, UTI MF as KBC-3 sponsorsStar Plus has struck sponsorship deals with Airtel, Hyundai and UTI Mutual Funds for Kaun Banega Crorepati (KBC-3).
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