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How BJP, AAP, Congress and their candidates are using social media to woo votersWhile BJP and AAP lead the charge, parties across the spectrum from Congress and Trinamool to CPI and JD (U) are wading in.- Android goes political with Modi Run, Aap Run and Angry Indians appsAs political parties awake to the possibilities of canvassing support in the digital world, every nook and cranny of that specific space is...
- Companies like M&M, HUL, Godrej, Ford and Honda prefer start-ups over old agencies for digital adsTop consumer companies are now cold-shouldering their traditional ad agencies to tap social media marketing agencies.
- Narendra Modi's presence in social media soars 126% over six months: Blogworks reportThe trend of increasing positive mentions and decreasing negative mentions have also been observed for "development and economy", the repor...
- Narendra Modi most, Arun Jaitley least mentioned politicians on social media: StudyGujarat chief minister Narendra Modi is followed by Rahul Gandhi, Manmohan Singh, Sonia Gandhi and Arvind Kejriwal respectively.
- Eight ways to tweet without landing in a soupHere are 8 tips for movie stars, politicians, sportspersons and CEOs to keep in mind when on the microblogging site:
- BlackBerry borrows global likes to wow Facebook users, embeds tool to reflect global metrics on local pagesIt turns out that the maker of BlackBerry phones has tweaked its Facebook page in different countries to reflect its endorsements or 'likes...
- Virtual connect: Surfers spend 2 hrs a day social networking, finds surveyThey network online when they’re home, at work and in between. A survey on use of social networking sites found that 30.6% of users partici...
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