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- Will global players' focus on niche marketing pay off in India?International premium frozen yogurt brands are trying to lap up the Rs. 683 crore frozen yogurt market by targetting only the Indian elite.
- Amul to hot up frozen yogurt marketAmul is now eyeing the growing frozen yogurt market in the country. The GCMMF that markets brand Amul has launched frozen yogurt.
- Smaller foreign food brands such as Loon Tao, Berrylite and Sarpino's Pizzeria eyeing to enter IndiaLesser known international food brands are set to announce their entry into the country to cash in on the opportunity.
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