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West Asia conflict may delay India's chip projectsIndia's ambitious semiconductor projects, including Tata Electronics' Dholera fab, face potential delays due to the West Asia conflict. Log...- Live sports score big, keep fans glued across big & small screensIndia's sports viewership is rapidly shifting to multiple platforms. Major events like the FIFA World Cup and IPL are drawing huge crowds o...
- Dhurandhar roars into living rooms, pulls 5.3 crore viewers in one eveningDhurandhar has achieved a massive television premiere, reaching over 53 million viewers on Star Gold, Star Gold 2, and Colors Cineplex, sur...
- News channels draw battle lines over ratings freezeRegional broadcasters explore court options as MIB extends BARC news ratings suspension by four weeks.
- India’s TV industry faces deeper pressure as viewers, advertisers move onlineIndia's television industry is facing significant challenges. Advertising demand is slowing, and fewer people are subscribing to pay-TV. Vi...
- Prototype Fast Breeder Reactor reaches criticality, boosts India’s nuclear programme: Dr SC ChetalA key figure in India’s fast breeder nuclear programme has highlighted the significance of the Prototype Fast Breeder Reactor (PFBR) achiev...
- IBDF backs MIB TV rating guidelines, seeks extended timelines for rolloutThe Indian Broadcasting and Digital Foundation is requesting an extension to implement new television rating rules. Key provisions regardin...
- BARC increases TV viewership meter count to 59,000: SourcesBARC has increased the meter count used for measuring viewership of Indian TV audiences to 59,000 and is on the way to touch 65,000 in the ...
- MIB allows BARC to share raw audience data with broadcastersThe Ministry of Information and Broadcasting (MIB) has given approval to the Broadcast Audience Research Council (BARC) to share raw-level ...
- BARC India to resume publishing of news genre viewership data starting March 17“BARC India and the industry at large, welcomes the MIB’s directive to resume the release of data for individual news channels. The data wi...
- Advertising volume on television grew 23% in the month of January 2021, says BARC IndiaWhile the growth in ad volumes is seen across genres kids' channels have witnessed jighest growth rate of 35% followed by music channels wh...
- Barc uploads TV viewers' data after TRAI's noticeBarc stopped publishing viewership data when Trai’s new tariff order came into effect and affected on-ground distribution.
- TRAI issues show cause to BARC India for not publishing TV ratings onlineOn February 22, TRAI directed BARC India to release the viewership data immediately on its website.
- BARC India plans to provide strategic consultancy services, calls for RFPsBARC said many subscribers have been expressing their need for this service and hence reputed data Insight consultants may provide this.
- TV viewers' club swells, time spent jumps tooAverage time spent per user has gone up 21% to 3 hours & 46 mins, while impressions increased 24 per cent to 25.2 billion in last one year,...
- TAM to exit TV viewership ratings with launch of JV firm with BARC IndiaAfter 18 years of reporting TV viewership ratings, TAM Media Research will cease to give TV ratings effective February 29, 2016.
- Prasar Bharati miffed at BARC over delay in release of rural TV dataOfficials told PTI that Prasar Bharati was unhappy over the continued postponement of the rural ratings rollout, which was expected to take...
- Television rating agencies BARC,TAM form a meter management companyTelevision rating agency Broadcast Audience Research Council (BARC India) today said it has partnered with television audience measurement ...
- BARC to offer weekly data on Twitter for freeBroadcast Audience Research Council India (BARC) today partnered with Twitter to provide television audience ratings data without any cost.
- Advertising business gets Broadcast Audience Research Council, a new tool to assess TV ViewershipWith over 300 channels being watermarked with this world’s leading technology for measurement, BARC India relies heavily on the technology ...
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