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BACARDI INDIA
India’s brandy boom still feels uncool. Liquor cos want to give it a makeoverBrandy, a spirit deeply entrenched in South India's culture and cinema, is now undergoing a national makeover. Despite being India's second...- Consistent policies will help improve ease of doing business: Bacardi India MD Vinay GolikeriVinay Golikeri, MD of Bacardi India, said ease of business would improve with consistent regulatory policies across states. Bacardi India i...
- Bacardi high on premiumisation of portfolio in IndiaAccording to industry body Confederation of Indian Alcoholic Beverage Companies, alcobev drinks priced over ₹1,000 have grown four times fa...
- White-rum leader Bacardi now enters domestic whisky spaceWhen asked about the rationale for entering a highly cluttered and competitive segment like whiskey, Sanjit Singh Randhawa, the managing di...
- Bacardi witness one of its highest growth despite covid-led restrictions: MD Sanjit RandhawaFor the maker of the eponymous rum brand, India is the second-largest market by volume and one of the fastest growing markets globally. How...
- COVID-19: Bacardi to produce 70,000 liters of hand sanitizersThe company has started production of hand sanitizers at its co-packing facility in Telangana, Bacardi Ltd said in a statement adding that ...
- Bacardi rejigs leadership role, promotes Vijay S Subramaniam to MD-AMEAWith Bacardi since 2013, Subramaniam served as Managing Director of India, and most recently expanded his role to lead the Middle East.
- Bacardi adds colour to white rum imageThe Bermuda-based maker of Bombay Sapphire gin and Dewar’s Scotch is pushing its brown spirits as part of its increased focus on emerging c...
- Breezer serves aam panna, nimbu paaniBacardi has introduced aam panna and nimbu paani flavours, to accelerate growth of its ready-to-drink (RTD) brand Breezer.
- Liquor marketer Bacardi adds a plus to become more masculineThe family-controlled spirits firm says unlike Breezer, Bacardi+ is a large peg of the eponymous rum premixed with either lemonade or cola.
- Bacardi crosses Tamil Nadu bottleneckBacardi, the world’s largest privately-held spirits company, is launching its flagship Bacardi Superior rum and Eristoff vodka in Tamil Nad...
- Bacardi launches Bacardi O, to focus on smaller citiesLeading global premium spirit manufacturer, Bacardi, on Wednesday launched Bacardi `O', an orange-flavoured rum in the state and plans to f...
- Bacardi chief bets big on Indian marketSeamus McBride, president & CEO of the world’s largest family-run spirits company Bacardi, has sent a strong message to his rivals: Don't e...
- Bacardi eyes on-premise deals for white spiritsBacardi is beginning to ‘lock up’ rapidly expanding white spirits consumption in some of India’s high street on-premise trade — nights club...
- Pernod takes on Bacardi with Havana ClubCuba’s trade ties with India received a boost with Havana Club rum, the tallest trademark of the communist nation, kicking off local bottli...
- Bacardi rolls out white BreezerBacardi Martini India Ltd (BMIL) is showing up with a colourless Breezer, Clear Lemon, which is being rolled into the market.
- Bacardi eyes stake in Mallya companyWorld's largest privately-held spirits co Bacardi will shed its slow-mover tag in India and pursue acquisition opportunities in the region....
- Bacardi may stir up Martini play with 42 BelowThe MNC is betting on imported brands such as Grey Goose, Dewar’s Scotch and Bombay Sapphire.
- Mahesh Madhavan to head Bacardi IndiaSpirits giant Bacardi is rejigging its top management in India for the first since its foray almost a decade ago.
- Bacardi Eristoff to challenge Smirnoff, co to infuse $4mBermuda-based spirits giant Bacardi is revving up action. The local JV arm, Bacardi Martini India Ltd, will increase investments in importe...
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